Constant Contact vs Kit Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Constant Contact pricing Kit pricing
Starts at $10/mo $33/mo
Number of plans 3 3
Free plan —
Free trial
Pricing model usage-based hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Lite

$10/mo

Standard

Popular
$29/mo

Premium

$68/mo

Free

$0/mo
  • Unlimited landing pages & forms
  • Unlimited email broadcasts
  • Audience tagging & segmentation
  • Sell digital products & subscriptions

Creator

Popular
$33/mo
  • Unlimited Visual Automations
  • Unlimited email sequences
  • Kit MCP
  • A/B test subject lines
  • Survey subscribers with polls
  • Remove Kit branding
  • SMS marketing
  • Apps & integrations
  • RSS campaigns
  • 24/7 email & chat support

Pro

$66/mo
  • Subscriber Signals
  • Engagement analytics
  • Unlimited users
  • Insights dashboard
  • Deliverability reporting
  • Subscriber engagement scoring
  • Collaborative editing
  • A/B test subject lines & content
  • Facebook custom audiences
  • Newsletter referral system
  • Edit links in sent broadcasts
  • 24/7 priority email & chat support

Constant Contact vs Kit FAQ

Which one is cheaper?
Constant Contact starts lower at $10/mo, compared to $33/mo for Kit.
Can I use either one for free?
Kit has a free plan. Constant Contact doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Constant Contact uses usage-based pricing, while Kit goes with hybrid. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Constant Contact: Constant Contact sits in the low-to-mid range of the email marketing pack — pricier than bare-bones tools like MailerLite at the entry level, but cheaper than HubSpot or Klaviyo once you factor in features. They're chasing small businesses and solo marketers who want something more polished than a free tool but aren't ready for enterprise marketing automation pricing. Kit: Kit sits mid-pack against ConvertKit-style competitors like Beehiiv and Substack — pricier than free-tier newsletter tools but cheaper than full marketing suites like ActiveCampaign or HubSpot. They're chasing independent creators and small publishers who've outgrown generic email tools but don't need enterprise marketing automation.

Still deciding? See the best Constant Contact alternatives or the best Kit alternatives, ranked with verified pricing.

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