Convert vs Triple Whale Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Convert | Triple Whale | |
|---|---|---|
| Starts at | $399/mo | $549/mo |
| Number of plans | 3 | 4 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | usage-based | usage-based |
Growth
Popular- A/B Testing, Split URL Testing
- Advanced Targeting & Goals
- Behavioral Targeting
- SRM Check
- QA Wizard
- Collaborators
- Email and In-App Live Chat Support
- MCP Server
- Convert Heatmaps
- Convert Signals®
- Versioning Roll-Out
Pro
- Multivariate Testing, Multi-Page Testing
- Guided Onboarding
- Full Stack & Feature Flags
- Sequential Testing
- Change History
- Raw Test Data Export
- Phone Support
- Single Sign-On (SSO)
- MCP Server
- Convert Heatmaps
- Convert Signals®
- Multi-Arm Bandit (Auto-Allocate)
- Remove Data from Report
- Versioning Roll-Out
- Custom Pop-ups
Enterprise
- Unlimited Projects Per Account
- Bring Your Own ID (BYOID)
- Data Segregation (Additional costs apply)
- Redlining Contracts
- Request for Information & Proposals
- Custom Payments & Terms
- Enterprise Service Level Agreement (SLA)
- MCP Server
- Convert Heatmaps
- Convert Signals®
- Multi-Arm Bandit (Auto-Allocate)
- Remove Data from Report
- Versioning Roll-Out
- Custom Pop-ups
Free
- Your entire business in real time
- Know how your brand shows up in AI search
- Tracking that actually works
- Hear directly from your customers
Foundation
- Multi-touch attribution you can trust
- Build any view your team needs
- Activate your first-party data
- Moby, your AI operator
Automate
Popular- Automations that do the work on repeat
- Choose the right model for every job
- Creative that ships, based on what's working
- Campaign actions inside your guardrails
Enterprise
- Incrementality + MMM, MTA, all in one place
- Moby (+ your budget) get smarter over time
- Built for your business
- Enterprise security and controls
Convert vs Triple Whale FAQ
- Which one is cheaper?
- Convert starts lower at $399/mo, compared to $549/mo for Triple Whale.
- Can I use either one for free?
- Triple Whale has a free plan. Convert doesn't — though they do offer a free trial.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Convert: Convert sits in the mid-to-premium range for experimentation tools — cheaper than Optimizely or Adobe Target, but not trying to compete on price with entry-level tools like VWO's lower tiers. They're clearly targeting data-savvy, privacy-conscious teams (the TIST tree-planting angle reinforces a values-driven buyer profile). Triple Whale: At $549-$1349/mo before you even hit Enterprise, this sits toward the premium end of the e-commerce analytics space, well above lightweight dashboard tools but positioned as more actionable than raw BI platforms. They're chasing scaling DTC brands with real GMV who've outgrown spreadsheets and Shopify's native reporting, not bootstrapped shops counting every dollar.
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