Triple Whale Pricing (2026)

It's a hybrid setup where the sticker price is anchored to your store's GMV, not seats or feature access — so as your revenue scales, you get pushed into a higher bracket regardless of how many people are actually logging in. The catch is the homepage slider quotes different numbers ($549, $1,349) than the actual comparison table below it, which means either the site's mid-redesign or they're testing GMV-anchored pricing against flatter tiers.

From $179/mo 5 plans hybrid Free plan Best Triple Whale alternatives → Triple Whale's competitors →
Free
$0/mo
Starter
$179/mo
Advanced
$259/mo
Custom
$539/mo
Enterprise Popular
Contact Sales
Verified Aug 29, 2026 Official pricing page
Screenshot of Triple Whale's pricing page showing its plans and prices
Their pricing page, captured Aug 29, 2026

Keep up with your competitors, without the manual work.

Outmano tracks pricing, features, roadmaps and reviews across your market, then sends one weekly brief: what changed, and what it means for you.

Track Triple Whale free »

Free

$0/mo
  • Integrations to Ecommerce Platforms, Marketing Channels, and Amazon
  • Triple Pixel for accurate, cross-device, cross-platform tracking
  • Marketing Channel Performance Tracking (ads, email/SMS)
  • First- and Last-Click Attribution Models
  • Sales Performance Tracking (DTC, Amazon)
  • Standard Post-Purchase Survey
  • Moby Chat to search the web or knowledge base
  • Mentions, Citations, & Sentiment for ChatGPT
  • 12 Month Lookback
  • 10 Users

Starter

$179/mo
  • Standard Post-Purchase Survey
  • Multi-Touch Attribution Models via Triple Pixel
  • Advanced Post-Purchase Survey
  • Moby Chat to automate analysis, answer questions, or compare benchmarks
  • Detailed Summary Page across 60+ integrations
  • Influencer & Affiliate Analysis
  • Sonar Send
  • All Marketing & Sales Channel Integrations
  • Custom Metric Builder
  • Ad Platform Controls (Budget, Status, & more)
  • Scheduled Report Automations
  • Unlimited Lookback

Advanced

$259/mo
  • Standard Post-Purchase Survey
  • Subscription Data
  • Total Impact Attribution
  • Creative Analytics
  • Product Analytics
  • Cohort Analysis
  • Inventory & Profitability Analysis
  • No-Code Dashboard Builder
  • Segmentation Builder
  • SQL Editor
  • Sonar Optimize
  • All LLMs (Gemini, Claude, & more)
  • Multi-Store Reporting

Custom

$539/mo
  • White-Glove Data Strategy & Migration Support
  • Flexible Data Warehouse & Custom Integrations
  • Tailored Attribution & Measurement Modeling
  • SLA-Backed Performance & Uptime Guarantees
  • Priority Support and Dedicated Success Coverage
  • Strategic Quarterly Business Reviews
  • Custom AI Model Tuning
  • Enterprise Security and Compliance

Enterprise

Popular
Contact Sales
  • Incrementality + MMM, MTA, all in one place
  • Moby (+ your budget) get smarter over time
  • Built for your business
  • Enterprise security and controls

Does Triple Whale have a free plan?

Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $179/mo.

What the free plan includes

  • Integrations to Ecommerce Platforms, Marketing Channels, and Amazon
  • Triple Pixel for accurate, cross-device, cross-platform tracking
  • Marketing Channel Performance Tracking (ads, email/SMS)
  • First- and Last-Click Attribution Models
  • Sales Performance Tracking (DTC, Amazon)
  • Standard Post-Purchase Survey
  • Moby Chat to search the web or knowledge base
  • Mentions, Citations, & Sentiment for ChatGPT
  • 12 Month Lookback
  • 10 Users

AI Pricing Analysis

Pricing Model

It's a hybrid setup where the sticker price is anchored to your store's GMV, not seats or feature access — so as your revenue scales, you get pushed into a higher bracket regardless of how many people are actually logging in. The catch is the homepage slider quotes different numbers ($549, $1,349) than the actual comparison table below it, which means either the site's mid-redesign or they're testing GMV-anchored pricing against flatter tiers.

Tier Strategy

Free is a bait tier to get scrappy DTC brands hooked on the dashboard, Starter and Advanced target growing stores that need attribution and creative analytics but lock you into a 12-month term to get the quoted rate, and Custom/Enterprise exist for brands whose GMV or data volume outgrows the templated plans and need a sales conversation. The upgrade trigger is less about feature gating and more about hitting a revenue ceiling where Triple Whale's own pricing logic bumps you up.

Competitive Positioning

At $179-$259/mo before you even hit the custom tiers, they're priced above scrappy attribution tools but below full marketing data warehouses like Northbeam or Rockerbox at enterprise scale — they're fighting for the mid-market DTC brand that's outgrown spreadsheets but isn't ready for a six-figure MMM contract. The lack of a free trial (despite having a free tier) suggests they're betting the free plan does the trial's job of getting you hooked.

Growth Lever

Growth is tied to GMV bands more than feature unlocks, so the paywall pressure comes from your own sales growth pushing you into the next bracket automatically. On top of that, the 12-month commitment baked into Starter/Advanced pricing means the real lever isn't usage limits, it's contract terms — annual billing gets two free months, which nudges you toward locking in early rather than staying month-to-month.

Want the strategist's read on the live page? Read the AI teardown of Triple Whale's pricing page →

Triple Whale Pricing FAQ

How much does Triple Whale cost?
Paid plans start at $179/mo, going up to $539/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
Is there a free plan?
Yes. The "Free" plan is free forever, not just a trial. You get integrations to ecommerce platforms, marketing channels, and amazon, triple pixel for accurate, cross-device, cross-platform tracking, marketing channel performance tracking (ads, email/sms) — plus 7 more features. It's enough to evaluate the product before upgrading.
Can I try it before paying?
There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
How does the pricing work?
It's a hybrid setup where the sticker price is anchored to your store's GMV, not seats or feature access — so as your revenue scales, you get pushed into a higher bracket regardless of how many people are actually logging in. The catch is the homepage slider quotes different numbers ($549, $1,349) than the actual comparison table below it, which means either the site's mid-redesign or they're testing GMV-anchored pricing against flatter tiers.
Is there a discount for annual billing?
Get two months free with annual billing.
Which plan makes sense for me?
Free is a bait tier to get scrappy DTC brands hooked on the dashboard, Starter and Advanced target growing stores that need attribution and creative analytics but lock you into a 12-month term to get the quoted rate, and Custom/Enterprise exist for brands whose GMV or data volume outgrows the templated plans and need a sales conversation. The upgrade trigger is less about feature gating and more about hitting a revenue ceiling where Triple Whale's own pricing logic bumps you up.

More Analytics pricing

All Analytics pricing →

Comparing Triple Whale to something specific? Try Triple Whale vs AgencyAnalytics, Triple Whale vs Alteryx, or Triple Whale vs Amplitude. Or see the best Triple Whale alternatives, ranked.

Set it up once. Stay ahead all year.

Add the competitors you care about and Outmano does the watching, then hands you a weekly action plan with what to do next.

Track Triple Whale free »