Crazy Egg vs Matomo Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Analytics
- Heatmaps
- Session Recordings
- Web Analytics
- Surveys (unlimited responses)
- Error Tracking
- Conversion Funnels
- AI Analysis
- Unlimited website domains
- Unlimited team members
- Tracked Pageviews Capacity
- Recordings Capacity
- Recordings Visibility Limit
- Live Activity Feed
- Connected GA4 Properties
- Conversion Analytics
- Surveys
- Remove Crazy Egg Watermark
- Number of Websites Included
- Number of Team Members
- Server-side Conversions API
- Role-based Access Control
Growth
Popular- Heatmaps
- Session Recordings
- Web Analytics
- Surveys (unlimited responses)
- Error Tracking
- Conversion Funnels
- AI Analysis
- Unlimited website domains
- Unlimited team members
- A/B Testing
- Targeting by device type
- CTAs
- Tracked Pageviews Capacity
- Recordings Capacity
- Recordings Visibility Limit
- Live Activity Feed
- Connected GA4 Properties
- Conversion Analytics
- GA4 Integration for A/B Testing
- Audience Targeting
- Surveys
- Remove Crazy Egg Watermark
- Number of Websites Included
- Number of Team Members
- Server-side Conversions API
- Role-based Access Control
Enterprise
- AI Data Connectors
- Personalization (full targeting)
- SAML Single Sign-On (SSO)
- Compliance Audit Log
- Model Context Protocol (MCP)
- Heatmaps
- Session Recordings
- Web Analytics
- Error Tracking
- Conversion Analytics
- Conversion Funnels
- A/B Testing
- GA4 Integration for A/B Testing
- CTAs
- Audience Targeting
- Surveys
- Remove Crazy Egg Watermark
- AI Analysis
- Export Heatmaps & Recordings in AI Format
- Number of Websites Included
- Number of Team Members
- Server-side Conversions API
- Priority Support
- Live Onboarding & Training
- Role-based Access Control
- Single Sign-On (SSO)
- Compliance Audit Log
Business
Popular- Hosted on our servers
- Cost of additional hits
- Easy to set up
- Choose where your data is stored
- Email Support
- Websites
- Team members
- Segments
- Goals
- Custom Dimensions
- Raw data retention
- Report data retention
- No data sampling
- Google Analytics data importer
- GDPR Manager
- API access
- Standard reports
- Activity Log
- WooCommerce Analytics
- Search Engine Keywords Performance
- Funnels
- Users Flow
- White Label
- Heatmap & Session Recording
- A/B Testing
- Custom Reports
- Forms
- Media Analytics
- Roll-Up Reporting
- Advertising Conversion Export
- Multi-Channel Conversion Attribution
- Cohorts
- Tag Manager
- Data Warehouse Connector
- SAML integration
- LDAP integration
- Custom Domain
- Fully customisable and extensible
Enterprise
- Hosted on our servers
- Easy to set up
- Choose where your data is stored
- Email Support, and Customer Success Manager
- Websites
- Team members
- Segments
- Goals
- Custom Dimensions
- Raw data retention
- Report data retention
- No data sampling
- Google Analytics data importer
- GDPR Manager
- API access
- Standard reports
- Activity Log
- WooCommerce Analytics
- Search Engine Keywords Performance
- Funnels
- Users Flow
- White Label
- Heatmap & Session Recording
- A/B Testing
- Custom Reports
- Forms
- Media Analytics
- Roll-Up Reporting
- Advertising Conversion Export
- Multi-Channel Conversion Attribution
- Cohorts
- Tag Manager
- Data Warehouse Connector
- SAML integration
- LDAP integration
- Custom Domain
- Fully customisable and extensible
Community
- Forum support
- Community plugins
- All base features
Team
- Email support (24/5, 12-hr response)
- Custom Reports
- Funnels
- Users Flow
- Media Analytics
- Heatmaps & Session Recording
- Form Analytics
- Search Engine Keywords
- WooCommerce
- SEO Web Vitals
Business
Popular- Email support (24/5, 12-hr response)
- Custom Reports
- Funnels
- Users Flow
- Media Analytics
- Heatmaps & Session Recording
- Form Analytics
- Search Engine Keywords
- WooCommerce
- SEO Web Vitals
- Cohorts
- Multi-channel Attribution
- Activity Log
- Roll-up Reporting
- Advertising Conversion Export
- White Label
Enterprise
- Dedicated Customer Success
- Priority Email Support (24/5, 12-hr response)
- Onboarding Consultation
- Chat support
- Custom Reports
- Funnels
- Users Flow
- Media Analytics
- Heatmaps & Session Recording
- Form Analytics
- Search Engine Keywords
- WooCommerce
- SEO Web Vitals
- Cohorts
- Multi-channel Attribution
- Activity Log
- Roll-up Reporting
- Advertising Conversion Export
- White Label
- A/B Testing
- SSO Authentication (SAML/LDAP)
- Crash Analytics
VIP
- Dedicated Customer Success
- Priority Email support (24/5, 6-hr response)
- Tailored onboarding with dedicated project manager
- Integration support consultations
- Chat support
- Custom configurations
- Custom Development
Crazy Egg vs Matomo FAQ
- Which one is cheaper?
- Matomo is the cheaper option, starting at $26/mo vs $29/mo for Crazy Egg.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Crazy Egg: Crazy Egg sits in the budget-to-mid tier of the heatmap/session recording space, undercutting Hotjar and FullStory on entry price while staying accessible to SMBs. They're clearly going after cost-conscious teams who want visual analytics without paying enterprise rates — not trying to compete with Contentsquare on sophistication. Matomo: Matomo positions as the privacy-first, GDPR-native alternative to Google Analytics — they're not trying to undercut Mixpanel or Amplitude on features, they're winning on data ownership and regulatory safety. Cloud entry pricing is competitive with mid-tier analytics tools, but On-Premise costs escalate fast, putting them closer to enterprise analytics spend than scrappy startup tooling.
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