Dub vs Privy Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Dub pricing | Privy pricing | |
|---|---|---|
| Starts at | $90/mo | $24/mo |
| Number of plans | 3 | 2 |
| Free plan | — | — |
| Free trial | ||
| Pricing model | hybrid | usage-based |
Price is one row. To weigh the features too, use our feature comparison template →
Business
- $2.5K partner payouts/month
- Basic reward structures
- Dual-sided incentives
- Program bounties
- Powerful, real-time analytics
- AI landing page generator
- REST API + MCP Server
- Real-time event webhooks
- Basic email support
Advanced
Popular- $15K partner payouts/month
- Advanced reward structures
- Embedded referral dashboard
- Email campaigns
- Messaging center
- Partner group move rules
- Risk monitoring
- Partner referral rewards
- Priority email support
Enterprise
- Unlimited partner payouts
- Volume discounts
- Access to Partner Network
- Featured in Program Marketplace
- SAML/SSO
- Audit logs
- Custom SLA
- Enterprise security & legal
- Dedicated Slack support
Total
Popular- Only pay for mailable contacts
- Send unlimited emails
- Credits rollover to next billing period
- Email and SMS campaigns
- Advanced pop-up design and targeting
- Email & live chat support
- Email and SMS automations
- Advanced targeting and segmentation
- 3rd-party integrations
- Unlimited email sends
- Advanced reporting
Pop-ups & Displays only
- Extensive template library
- Landing pages
- Embedded forms
- A/B testing
- Spin-to-Win
- Cart savers and cross-sell pop-ups
- Multi-Step and Quizzes
- Exit intent pop-ups
Dub vs Privy FAQ
- Which one is cheaper?
- Privy is the cheaper option, starting at $24/mo vs $90/mo for Dub.
- Can I use either one for free?
- Neither has a free plan. But Dub and Privy offer a free trial.
- How do they charge?
- Different approach here. Dub uses hybrid pricing, while Privy goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Dub: With no free plan and a $90 entry point, Dub skews mid-to-premium compared to scrappier link-shortener tools, positioning itself as infrastructure for serious partner marketing rather than a casual URL shortener. They're clearly chasing growth teams and marketers running real affiliate programs, not solo devs sharing links. Privy: Privy sits in the budget-to-mid range of the ecommerce marketing stack, undercutting Klaviyo's entry pricing while still bundling SMS and pop-ups that competitors often charge extra for. It's clearly courting small Shopify merchants who want one tool instead of stitching together separate pop-up and email vendors.
Still deciding? See the best Dub alternatives or the best Privy alternatives, ranked with verified pricing.
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