Ecwid vs Judge.me Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Starter
- Up to 10 products
- 70+ site templates to choose from
- Default company.site domain
- Add a store to any site
- Email support
Venture
- Up to 100 products + e-goods
- Selling on Instagram & Facebook
- Mobile store management app
- Live chat support
- Access to App Market
- Automated tax calculations
- Discount coupons
- Custom checkout
- Buy a custom domain
- Built-in reports & analytics
Business
- Up to 2,500 products
- Selling on marketplaces
- Selling subscriptions
- Add staff (2 accounts)
- Phone support
- Abandoned carts recovery
- Wholesale pricing groups
- Multi-lingual store
- Promotions, aka planned sales events (3)
- Custom URL slugs
- Product reviews
- Advanced reports & analytics
Unlimited
- Unlimited products
- Sell in-person (POS integration)
- Unlimited Staff accounts
- Priority Support
- Promotions (500)
Free
- Unlimited product & store reviews
- Unlimited photo & video reviews
- Google Rich Snippets
- Displays (Reviews, Ratings, Carousels)
- 24/7 chat and email support
- SOC 2 Type 2, ISO 27001
- Unlimited Reviews
- Reviews Widget & Star Rating Badge
- Cards Carousel
- Testimonial Carousel
- Video Carousel
- Reviews Grid
- UGC Instagram Shopping
- Medals
- Trust Badge
- Reviews Carousel
- Pop-up & Floating Sidebar
- Unlimited Review Requests
- Unlimited Photo & Video Reviews
- Automatic scheduling
- Shopify Customer Accounts
- Product variants
- Past orders & custom lists
- Review submission form
- Email delivery time
- Repeat orders and variants
- Links and QR codes
- Store Reviews
- Bundles Review Collection
- Shop app
- Other Apps & Spreadsheets
- AliExpress
- Amazon
- Etsy
- Google Business Profile
- Reply
- AI sentiment and topics
- Review management with tags
- Social proof banners
- SEO Rich Snippets
- Dedicated listing on reviews site
- AI Assistant: Sidekick integration
- Workflow Automation: Shopify Flow
- Push Notification: PushOwl
- Smart email templates
- Email logo
- Support for widgets and emails in 38 languages
- Custom email sender domain
- Widget colors
- Header themes
- Widget texts
- Live preview for customization
- Review display on empty products
- Expanded media gallery
- Customer support help screen
- Review source tags
- Widget CSS customization
- Email tone of voice
- 24/7 support via email and chat
Awesome
- AI (snippets, summary, responses)
- Social media and Google Shopping
- Referrals & coupons
- All integrations
- Full customization
- Unlimited Reviews
- Reviews Widget & Star Rating Badge
- Cards Carousel
- Testimonial Carousel
- Video Carousel
- Reviews Grid
- UGC Instagram Shopping
- Medals
- Trust Badge
- Reviews Carousel
- Pop-up & Floating Sidebar
- AI Reviews Summary
- Review Snippets
- Happy Customers Page (All Reviews)
- Questions & Answers
- Unlimited Review Requests
- Unlimited Photo & Video Reviews
- Automatic scheduling
- Shopify Customer Accounts
- Product variants
- Past orders & custom lists
- Review submission form
- Email delivery time
- Repeat orders and variants
- Links and QR codes
- Store Reviews
- Bundles Review Collection
- Automatic Reminders
- Coupons
- Email content optimization
- SMS
- Referrals
- Custom schedule per product
- Customer segments
- Shop app
- Other Apps & Spreadsheets
- AliExpress
- Amazon
- Etsy
- Google Business Profile
- Reply
- AI sentiment and topics
- Review management with tags
- Spam & Profanity Filter
- AI auto-publish
- Social proof banners
- SEO Rich Snippets
- Dedicated listing on reviews site
- TikTok Shop
- Google Shopping
- Social Media Push
- Facebook & Instagram Shop
- AI Assistant: Sidekick integration
- Workflow Automation: Shopify Flow
- Push Notification: PushOwl
- Email & Automation: Mailchimp, Dotdigital, Klaviyo, Omnisend
- Customer Support: Gorgias, Tidio
- SMS Marketing: SMSBump, Reviewbit
- Loyalty & Rewards: Smile, LoyaltyLion
- Smart email templates
- Email logo
- Support for widgets and emails in 38 languages
- Custom email sender domain
- Widget colors
- Header themes
- Widget texts
- Live preview for customization
- Review display on empty products
- Expanded media gallery
- Customer support help screen
- Review source tags
- Widget CSS customization
- Email tone of voice
- AI product review summary
- AI review highlights and keywords
- Review content translation
- Drag-and-drop email editor
- Advanced email customization
- Reviews section themes
- Custom questions
- Product grouping
- Email add-ons
- Product variants
- Multilingual sorting
- Custom star icons
- Show Judge.me trust marks
- 24/7 support via email and chat
Ecwid vs Judge.me FAQ
- Which one is cheaper?
- Ecwid starts lower at $5/mo, compared to $15/mo for Judge.me.
- Can I use either one for free?
- Judge.me has a free plan. Ecwid doesn't — you'll need to pay from day one.
- How do they charge?
- Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Ecwid: Ecwid is firmly in the budget-to-mid-market camp — undercutting Shopify's comparable tiers while positioning against BigCommerce and Wix eCommerce for cost-conscious small businesses. The nonprofit discount signals they're also chasing mission-driven orgs that Shopify largely ignores at this price point. Judge.me: They're the aggressive low-cost option in the Shopify reviews space, undercutting competitors like Yotpo and Okendo by a wide margin. The $15 ceiling is a direct pitch to mid-market Shopify merchants who are tired of review apps that scale fees alongside their success.
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