Best Ecwid Alternatives (2026)
Looking for something other than Ecwid for e-commerce? Here are the 10 alternatives we track, ranked, with verified pricing for each.
Pricing verified Sep 01, 2026
Keep up with your competitors, without the manual work.
Outmano tracks pricing, features, roadmaps and reviews across your market, then sends one weekly brief: what changed, and what it means for you.
Ecwid alternatives at a glance
| Product | Entry price | Plans | Free plan | Free trial |
|---|---|---|---|---|
| Ecwid this page's subject | $5/mo | 4 | No | No |
| AfterShip | $29/mo | 3 | No | No |
| BigCommerce | $29/mo | 4 | No | Yes |
| ClickFunnels | $97/mo | 4 | No | Yes |
| Big Cartel | $15/mo | 2 | Yes | Yes |
| EasyPost | $20/mo | 6 | Yes | No |
| Easyship | $29/mo | 4 | Yes | Yes |
| Gelato | Custom | 3 | Yes | No |
| Gumroad | Custom | 1 | Yes | No |
| Judge.me | $15/mo | 2 | Yes | No |
| Kajabi | $179/mo | 3 | No | Yes |
-
AfterShip
E-commercePost-purchase experience platform.
AfterShip sits in the mid-market lane — pricier than bare-bones tracking widgets bundled into shipping platforms, but cheaper than full post-purchase suites with loyalty and returns baked in. They're chasing growing e-commerce brands that have outgrown their carrier's default tracking page but aren't ready for an enterprise contract.
Plans: Essentials $29/mo · Premium $59/mo · Enterprise Contact Sales
-
BigCommerce
E-commerceEnterprise ecommerce platform.
Sitting comfortably mid-market against Shopify and Wix — pricier at entry than Shopify Basic but cheaper than Shopify Plus, and clearly gunning for growing merchants who've outgrown starter platforms but aren't ready for a six-figure enterprise contract. The custom Performance tier is their bid to compete directly with Shopify Plus and Salesforce Commerce Cloud for high-GMV brands.
Plans: Core $29/mo · Growth $79/mo · Scale $299/mo · Performance Contact Sales
-
ClickFunnels
E-commerceSales funnels for entrepreneurs.
ClickFunnels sits mid-to-premium in the funnel-builder space — pricier than basic landing page tools but cheaper than full marketing suites once you factor in what it replaces (email, courses, affiliate tracking). They're not competing on price; they're betting that consolidating multiple tools into one flat fee beats stitching together cheaper point solutions.
Plans: Launch $97/mo · Scale $197/mo · Optimize $297/mo · Dominate $499/mo
-
Big Cartel
E-commerceSimple online store builder for artists and independent makers.
This is budget territory compared to Shopify or BigCommerce — Big Cartel is explicitly courting indie artists and small-batch makers who'd bounce off a $39+/mo Shopify plan. They're not trying to win enterprise or even serious mid-size retail; they're the low-commitment option for someone testing if their craft can be a business.
Plans: Platinum $15/mo · Diamond $30/mo
-
EasyPost
E-commerceShipping API for developers.
They're positioned as the developer-friendly middle ground — cheaper and more API-first than Shippo's higher tiers, but not trying to undercut on raw label cost like Pirateship. The real target is mid-market e-commerce and logistics teams who need programmable shipping infrastructure, not a UI-first tool.
Plans: Free Access (Wallet Carriers) $0/mo · Bring Your Own Carrier Accounts (BYOCA) $20/mo · Enterprise Plan Contact Sales · EasyPost Tracking API Contact Sales · EasyPost Advanced Tracking Contact Sales · EasyPost Insurance and Claims API Contact Sales
-
Easyship
E-commerceShipping platform with discounted rates across 550+ courier services.
Easyship sits in the middle of the shipping-software pack — pricier than bare-bones tools like Pirate Ship (free) but cheaper than enterprise logistics platforms. They're going after growing DTC brands who've outgrown manual shipping but aren't ready for a full TMS or ShipStation's higher tiers.
Plans: Free $0/mo · Plus $29/mo · Premier $69/mo · Scale $99/mo
-
Gelato
E-commerceGlobal print-on-demand network.
They're positioning against Printful and Printify by making the entry point genuinely free with no monthly commitment, then competing on margin recovery through discounts rather than undercutting base product prices. It's a mid-market play — not the cheapest per-unit option, but the subscription discount structure targets serious sellers who want predictable cost reduction without going enterprise.
Plans: Free $0/mo · Gelato+ Contact Sales · Gelato Platinum Contact Sales
-
-
Judge.me
E-commerceProduct reviews that convert.
At $15 flat, this undercuts nearly every review app competitor that charges per-order-volume or stacks pricing tiers based on store size. It's clearly aimed at small-to-mid Shopify merchants who want Yotpo-level functionality without Yotpo's escalating usage-based bill.
Plans: Free $0/mo · Awesome $15/mo
-
Kajabi
E-commerceAll-in-one knowledge commerce.
At $179 entry, Kajabi sits well above course-platform alternatives like Teachable or Podia, positioning itself as the premium all-in-one for creators who want funnels, email, and courses bundled rather than stitched together. They're not fighting on price — they're betting that consolidation and being fee-light at scale wins over creators tired of duct-taping five tools.
Plans: Basic $179/mo · Growth $249/mo · Pro $499/mo
None of these fit? See every e-commerce tool we price →
Ecwid Alternatives FAQ
- What is the best alternative to Ecwid?
- AfterShip is the closest Ecwid alternative we track for e-commerce. Paid plans start at $29/mo. BigCommerce and ClickFunnels are also worth a look.
- Are there free alternatives to Ecwid?
- Yes — Big Cartel, EasyPost, Easyship and 3 more offer a free plan, so you can switch without paying up front.
- How much do Ecwid alternatives cost?
- Entry prices range from $15/mo (Big Cartel) to $179/mo (Kajabi). Each product page has the full verified tier breakdown.
- Is there a cheaper alternative to Ecwid?
- Not on entry price — Ecwid starts at $5/mo, which is at or below every priced alternative here. Where you land depends on the tier you actually need.
Set it up once. Stay ahead all year.
Add the competitors you care about and Outmano does the watching, then hands you a weekly action plan with what to do next.