Ecwid vs Loop Returns Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Ecwid Loop Returns
Starts at $5/mo $155/mo
Number of plans 4 3
Free plan
Free trial
Pricing model flat-rate flat-rate

Starter

$5/mo
  • Up to 10 products
  • 70+ site templates to choose from
  • Default company.site domain
  • Add a store to any site
  • Email support

Venture

$35/mo
  • Up to 100 products + e-goods
  • Selling on Instagram & Facebook
  • Mobile store management app
  • Live chat support
  • Access to App Market
  • Automated tax calculations
  • Discount coupons
  • Custom checkout
  • Buy a custom domain
  • Built-in reports & analytics

Business

$65/mo
  • Up to 2,500 products
  • Selling on marketplaces
  • Selling subscriptions
  • Add staff (2 accounts)
  • Phone support
  • Abandoned carts recovery
  • Wholesale pricing groups
  • Multi-lingual store
  • Promotions, aka planned sales events (3)
  • Custom URL slugs
  • Product reviews
  • Advanced reports & analytics

Unlimited

$149/mo
  • Unlimited products
  • Sell in-person (POS integration)
  • Unlimited Staff accounts
  • Priority Support
  • Promotions (500)

Checkout+

$0/mo
  • Returns software
  • US & Canada domestic return labels
  • Return Bars®

Essential

$155/mo
  • Unlimited destinations
  • Automated return policies
  • Carrier rate shopping
  • Workflows

Advanced

$340/mo
  • Shop Now
  • Instant Exchange
  • Bonus Credit
  • Fraud prevention

Ecwid vs Loop Returns FAQ

Which one is cheaper?
Ecwid starts lower at $5/mo, compared to $155/mo for Loop Returns.
Can I use either one for free?
Loop Returns has a free plan. Ecwid doesn't — you'll need to pay from day one.
How do they charge?
Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Ecwid: Ecwid is firmly in the budget-to-mid-market camp — undercutting Shopify's comparable tiers while positioning against BigCommerce and Wix eCommerce for cost-conscious small businesses. The nonprofit discount signals they're also chasing mission-driven orgs that Shopify largely ignores at this price point. Loop Returns: Sitting in the low-to-mid price band for returns management software, Loop is clearly positioned to undercut bigger enterprise-first players while still gating serious volume into custom Enterprise deals. The free Checkout+ tier is a wedge to land smaller Shopify merchants cheap and expand them later.

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