Ecwid vs Printful Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Ecwid pricing Printful pricing
Starts at $5/mo $24/mo
Number of plans 4 3
Free plan —
Free trial —
Pricing model flat-rate flat-rate

Price is one row. To weigh the features too, use our feature comparison template →

Starter

$5/mo
  • Up to 10 products
  • 70+ site templates to choose from
  • Default company.site domain
  • Add a store to any site
  • Email support

Venture

$35/mo
  • Up to 100 products + e-goods
  • Selling on Instagram & Facebook
  • Mobile store management app
  • Live chat support
  • Access to App Market
  • Automated tax calculations
  • Discount coupons
  • Custom checkout
  • Buy a custom domain
  • Built-in reports & analytics

Business

Popular
$65/mo
  • Up to 2,500 products
  • Selling on marketplaces
  • Selling subscriptions
  • Add staff (2 accounts)
  • Phone support
  • Abandoned carts recovery
  • Wholesale pricing groups
  • Multi-lingual store
  • Promotions, aka planned sales events (3)
  • Custom URL slugs
  • Product reviews
  • Advanced reports & analytics

Unlimited

$149/mo
  • Unlimited products
  • Sell in-person (POS integration)
  • Unlimited Staff accounts
  • Priority Support
  • Promotions (500)

Free

$0/mo
  • Access to 561 custom products
  • In-house production with automatic, quality-checked fulfillment for every order.
  • Unlimited stores and 10 Quick Stores
  • Free Design Maker and Mockup Generator
  • Sell on 20+ ecommerce platforms and marketplaces
  • 24/7 customer support

Printful Growth

Popular
$24/mo
  • Up to 33% off product pricing for bigger margins or lower prices
  • 9% off product branding
  • 25% off sample orders
  • Exclusive large front print for selected products
  • Free embroidery digitization for sample orders

Enterprise

Custom
  • Your ecommerce store built, managed, and scaled by our experts
  • Custom solutions tailored to your business needs
  • Dedicated Success Manager for hands-on support
  • Access to market data, trend analysis, and industry insights to guide your next move
  • Chance to visit our facilities and see how production is done

Ecwid vs Printful FAQ

Which one is cheaper?
Ecwid starts lower at $5/mo, compared to $24/mo for Printful.
Can I use either one for free?
Printful has a free plan. Ecwid doesn't — you'll need to pay from day one.
How do they charge?
Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Ecwid: That $5 entry point undercuts Shopify and BigCommerce hard, positioning Ecwid as the budget-friendly option for small merchants who want to bolt ecommerce onto an existing website rather than build a dedicated store. It's not chasing enterprise — it's fighting for small business and side-hustle sellers who'd otherwise balk at Shopify's $39+ starting price. Printful: Sits on the accessible end for print-on-demand — free to start beats most dropshipping platforms that charge upfront, and even the paid tier undercuts what competitors like Printify's premium plan charges. They're clearly going after small Shopify/Etsy sellers who are price-sensitive and don't want a subscription until it's justified by revenue.

Still deciding? See the best Ecwid alternatives or the best Printful alternatives, ranked with verified pricing.

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