Fathom Analytics vs Plausible Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Fathom Analytics | Plausible | |
|---|---|---|
| Starts at | $15/mo | $9/mo |
| Number of plans | 3 | 4 |
| Free plan | — | — |
| Free trial | ||
| Pricing model | usage-based | usage-based |
Price is one row. To weigh the features too, use our feature comparison template →
$15/m
Popular- 50 sites included
- 100% data ownership
- No cookie banners required
- Unlimited email reports
- Full analytics history while subscribed
- Unlimited CSV data exports
- Privacy law compliance
- Built for high traffic
$25/m
- 50 sites included
- 100% data ownership
- No cookie banners required
- Unlimited email reports
- Full analytics history while subscribed
- Unlimited CSV data exports
- Privacy law compliance
- Built for high traffic
$45/m
- 50 sites included
- 100% data ownership
- No cookie banners required
- Unlimited email reports
- Full analytics history while subscribed
- Unlimited CSV data exports
- Privacy law compliance
- Built for high traffic
Starter
- One site
- 3 years of data retention
- Intuitive, fast and privacy-friendly dashboard
- Email/Slack reports
- Google Analytics import
- Goals and custom events
- Saved Segments
- Annotations
Growth
- Up to 3 sites
- Up to 3 team members
- Team Management
- Shared Links
- Embedded Dashboards
- Shared Segments
- Shared Annotations
Business
- Up to 10 sites
- Up to 10 team members
- 5 years of data retention
- Custom Properties
- Stats API (600 requests per hour)
- Data Studio Connector
- Ecommerce revenue attribution
- Funnels and user journeys
- Consolidated View
Enterprise
Popular- 10+ sites
- 10+ team members
- 600+ Stats API requests per hour
- Sites API access
- Single Sign-On (SSO)
- Managed Proxy
- Scheduled raw event data exports
- 5+ years of data retention
- Priority support
Fathom Analytics vs Plausible FAQ
- Which one is cheaper?
- Plausible is the cheaper option, starting at $9/mo vs $15/mo for Fathom Analytics.
- Can I use either one for free?
- Neither has a free plan. But Fathom Analytics and Plausible offer a free trial.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Fathom Analytics: Fathom sits mid-to-premium in the privacy-focused analytics space, pricier per-pageview than Plausible at comparable tiers, but it's positioning against Google Analytics by selling simplicity and privacy compliance rather than competing on price. They're going after teams who'll pay a premium to avoid cookie banners and GDPR headaches, not budget shoppers. Plausible: Plausible sits squarely in the mid-market lane between bare-bones open-source analytics and heavyweight, feature-bloated suites like GA4 alternatives (Fathom, Simple Analytics) — it's not the cheapest, but it's cheaper and more transparent than most privacy-focused competitors once you factor in the annual discount. They're chasing privacy-conscious teams and indie devs who got burned by GA4's complexity, not enterprises comparing feature checklists.
Still deciding? See the best Fathom Analytics alternatives or the best Plausible alternatives, ranked with verified pricing.
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