Fathom Analytics vs Simple Analytics Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Fathom Analytics | Simple Analytics | |
|---|---|---|
| Starts at | $45/mo | $20/mo |
| Number of plans | 1 | 3 |
| Free plan | — | |
| Free trial | ||
| Pricing model | usage-based | usage-based |
Up to 500,000 pageviews
- 50 sites included
- Forever data retention
- Saved dashboard views
- Shared dashboards
- Ecommerce and event tracking
- UTM campaign tracking
- Automatic bot filtering
- Analytics API
- No cookie banners required
- 100% data ownership
- Unlimited email reports and exports
- Email support from real humans
Simple, privacy-friendly analytics
- See your website traffic in seconds
- One-page dashboard, no configuration
- No cookies, no consent banners, no personal data
- EU-hosted and compliant by design
Free for hobby sites
- 1 user
- 5 websites
- 1 month history
- Badge required
Enterprise
Popular- Complete data
- Traffic recovery
- Works with your stack
- Raw data access
- Team reporting
- Enterprise-ready
- Single Sign-On
- Role-based access
- Enterprise SLA
- SOC2 compliance
- Contract reviews
- Looker Studio
- Priority support
- Vendor onboarding
- Data proxy
- Manual invoicing
Fathom Analytics vs Simple Analytics FAQ
- Which one is cheaper?
- Simple Analytics is the cheaper option, starting at $20/mo vs $45/mo for Fathom Analytics.
- Can I use either one for free?
- Simple Analytics has a free plan. Fathom Analytics doesn't — though they do offer a free trial.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Fathom Analytics: At $45/month for 500k pageviews, Fathom sits in the mid-premium range for privacy-focused analytics — more expensive than bare-bones alternatives like Umami (self-hosted free) but competitive with Plausible, which targets the same GDPR-conscious audience. They're clearly going after privacy-first buyers willing to pay a meaningful premium over free tools like GA4. Simple Analytics: They're mid-market on price but lead with privacy as the wedge — competing against Google Analytics (free but data-hungry) and pricier privacy players like Fathom or Plausible. The pitch is less 'cheapest option' and more 'fair, transparent pricing for people who refuse to send data to Google.'
Still deciding? See the best Fathom Analytics alternatives or the best Simple Analytics alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for Fathom Analytics and Simple Analytics and let you know when something moves.