folk vs Zoho CRM Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Standard
- Pipeline management
- Email campaigns
- Contact enrichment
- AI Assistants
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- 5,000+ integrations
Premium
Popular- Custom objects & Deals
- Email sequences
- Workspace roles
- Dashboards
- API access
- More credits for enrichments, messages, account sync, AI fields
- Full history of interactions
Enterprise
- Custom limits for enrichments, messages, account sync, AI fields
- Security control (Internal interactions, Sensitive interactions)
- Group-level permissions
- 1:1 onboarding sessions, with a dedicated account manager
- Custom integrations
- Priority support
Free
- Contact management
- Follow-up reminders
- Workflow automation
- Custom email templates
- Tasks, meetings & calls
- Data import and export
- Standard reports
- APIs
- Mobile apps
Standard
- Email integration & mass emails
- Built-in calling
- Multiple sales pipelines
- Calendar integration
- Data capture via forms
- Sales forecasting
- Data enrichment
- Custom modules
- HIPAA compliance
- Gmail and Outlook integration
- Slack, Zoom, Teams integration
Professional
Popular- AI agents
- Process management
- Inventory management
- Predictive intelligence
- Unlimited reports
- Configure, Price, Quote (CPQ)
- Custom portals
- Customer journeys
- Web-to-case forms
- Customer portals
- Google Ads integration
Enterprise
- Multi-team management
- Reporting hierarchy
- Custom buttons and functions
- Extended field types
- Sequential data collection
- Approval process
- Account Based Marketing
- Developer sandbox
- Field-level encryption
- Extended AI capabilities
- QuickBooks integration
Ultimate
- Enhanced feature limits
- Consulting
- Migration assistance
- Custom AI/ML
- Data preparation
folk vs Zoho CRM FAQ
- Which one is cheaper?
- Zoho CRM is the cheaper option, starting at $14/mo vs $30/mo for folk.
- Can I use either one for free?
- Zoho CRM has a free plan. folk doesn't — though they do offer a free trial.
- How do they charge?
- Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. folk: Folk sits in the mid-market CRM space, priced above lightweight tools like Notion-based CRMs but well below Salesforce or HubSpot's per-seat rates. They're clearly targeting relationship-driven teams — investors, recruiters, founders — who find traditional CRMs overkill but need more than a spreadsheet. Zoho CRM: Zoho is clearly gunning for the SMB and mid-market teams who find Salesforce overkill and HubSpot's per-seat costs hard to justify — $14 to $52 is aggressive value for the feature depth on offer. They're not trying to win enterprise deals; they're trying to be the obvious choice for cost-conscious buyers who still want a full-featured CRM.
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