Freshsales vs HubSpot Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Freshsales | HubSpot | |
|---|---|---|
| Starts at | $9/mo | $20/mo |
| Number of plans | 3 | 5 |
| Free plan | — | |
| Free trial | ||
| Pricing model | per-seat | hybrid |
Growth
- Kanban view
- Contact lifecycle stages
- Chat, Email, and phone
- Email templates
- Custom fields
- Basic workflows
Pro
- Contact scoring
- Deal insights
- Custom sales activities
- Custom fields
- Territory management
- Sales sequences
Enterprise
- Dorecasting insights
- Field-level permissions
- Custom modules
- Sandbox
- Audit logs
HubSpot AEO
- Brand visibility scores across answer engines
- Prompt tracking and suggestions
- Competitor comparison
- Source and citation analysis
- Prioritized recommendations
Free
- Free Marketing tools
- Free Sales tools
- Free Service tools
- Free Content tools
- Free Data tools
- Free Revenue tools
Starter
- Email marketing
- Live chat
- Forms
- Simple marketing automation
- Ad management
- Ad retargeting
- CRM segments
- Cookie Management Tools
Professional
- AEO (Beta)
- Social media
- Lead scoring
- Advanced personalization
- Teams
- Omni-channel marketing automation
- Custom reporting
Enterprise
- Organize teams
- Multi-touch revenue attribution
- Lookalike Lists (Beta)
- Customer journey analytics
- Limit access to content and data
- Journey automation (Beta)
- Email approvals
Freshsales vs HubSpot FAQ
- Which one is cheaper?
- Freshsales starts lower at $9/mo, compared to $20/mo for HubSpot.
- Can I use either one for free?
- HubSpot has a free plan. Freshsales doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Freshsales uses per-seat pricing, while HubSpot goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Freshsales: Freshsales is playing the affordable challenger card against HubSpot and Salesforce, with entry pricing that undercuts both significantly. They're going after SMB and mid-market teams who want a capable CRM without the enterprise price tag or implementation overhead. HubSpot: HubSpot sits in the premium-mid tier — more expensive than Zoho or Freshworks, cheaper than Salesforce, and banking on ease-of-use and all-in-one breadth to justify the price. They're clearly targeting mid-market teams that want to avoid the Salesforce implementation tax but have outgrown scrappy point solutions.
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