Front vs Plain Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Front Plain
Starts at $25/mo $35/mo
Number of plans 3 3
Free plan
Free trial
Pricing model per-seat per-seat

Starter

$25/mo
  • Shared inbox and ticketing
  • AI Topics and up to 10 automation rules
  • Basic analytics
  • No-code public knowledge base
  • AI add-ons available

Professional

$65/mo
  • Omnichannel (email, SMS, social, etc.)
  • Macros and up to 20 automation rules
  • Advanced analytics
  • Multiple workspaces, SSO, and SCIM
  • AI add-ons available

Enterprise

Popular
$105/mo
  • Smart rules
  • Unlimited rules and macros
  • Multi-language knowledge base
  • Custom roles and permissions
  • AI Copilot, QA, and CSAT included

Foundation

$35/mo
  • +2,000 credits / mo
  • Slack, email, in-app channels
  • Ari AI agent included
  • Linear, Jira integrations
  • Help Center, Knowledge Base
  • Customer cards
  • AI workflows
  • Sidekick AI assistant
  • Get help via email + chat

Horizon

Popular
$299/mo
  • +15,000 credits / mo
  • Microsoft Teams
  • SLAs and Business hours
  • Escalation paths
  • CRM integrations
  • Reporting themes
  • AI suggested responses
  • Priority support via Slack

Frontier

Custom
  • + Custom credits
  • Discord channels
  • Lookup with Cursor
  • Custom workspaces
  • Custom contracting
  • Advanced security
  • SSO and SCIM
  • Custom AI + bring your own agent
  • Dedicated CSM + white glove onboarding

Front vs Plain FAQ

Which one is cheaper?
Front starts lower at $25/mo, compared to $35/mo for Plain.
Can I use either one for free?
Neither has a free plan. But Front and Plain offer a free trial.
How do they charge?
Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Plain: Foundation undercuts most support-tooling competitors at $35/seat, positioning Plain as the affordable modern alternative for startups and small teams. But Horizon's $299/seat price point pushes them into premium territory fast, so they're really playing a barbell strategy — cheap to get in the door, expensive once you need real firepower.

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