Hootsuite vs Zoho Social Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Hootsuite pricing | Zoho Social pricing | |
|---|---|---|
| Starts at | $99/mo | $10/mo |
| Number of plans | 4 | 6 |
| Free plan | — | |
| Free trial | ||
| Pricing model | per-seat | flat-rate |
Price is one row. To weigh the features too, use our feature comparison template →
Standard
- Schedule unlimited social posts*
- Generate posts and images with AI
- Respond to messages from one inbox
- Monitor your brand and competitors
- Purchase as many user seats as you need
Professional
Popular- Manage unlimited social accounts
- Automate inbox replies and workflows
- Forecast social trends up to 90 days ahead
- Build custom performance reports
Advanced
- Review and approve content with your team
- Assign and auto-route messages to the right team members
- Coordinate content and customer care
- Measure team performance and efficiency
Enterprise
- Prove the impact of social with advanced analytics
- Uncover trends across social, digital, and AI with advanced listening
- Secure access with single sign-on (SSO)
- Stay compliant with custom compliance solutions
FREE
- 1 Brand (6 Channels)
- 1 Team Member
- 24/5 email support
- 5 AI credits
- zShare Browser Extension
STANDARD
- 1 Brand (12 Channels)
- 1 Team Member
- 24/5 email support
- 40 AI credits
- Centralized dashboard
- Recent posts
- Multi-channel publishing
- Content scheduling
- Publishing calendar
- Published/Scheduled posts
- zurl link shortner
- Activity log
- User tagging
- Summary Reports
- Drafts
- Image Editor
- Add audio
- Media Optimization
PROFESSIONAL
- 1 Brand (12 Channels)
- 1 Team Member
- 24/5 email support
- 40 AI credits
- Livestream
- Notifications
- CustomQ
- Repeat posting
- Bulk scheduling
- Popular posts
- Post insights
- Bit.ly link shortner
- Media library
- Scheduling reposts
- RSS feeds
- Cloudpicker
- Messages
- Pause/Resume content
- Mute & Block accounts
- Connections
- Monitoring dashboard
- Custom video thumbnail
- Instagram first comment
PREMIUM
Popular- 1 Brand (14 Channels)
- 3 Team Members
- 24/5 email support
- 80 AI credits
- SmartQ
- Inbox (new)
- Content approvals & workflow
- Exporting posts
- Discussing posts
- Collaborate
- Team Member audio/video & chat
- Reports dashboard
- Custom reports
- Share reports
- Manage custom roles
- Content targeting
- UTM parameters
- Zoho CRM integration
- Zoho Desk integration
- CRM leads & contacts
- Lead generation
Agency
- 10 Clients (140 Channels)
- 5 Team Members
- 24/5 email support
- 80 AI credits
- Client invite
- Portal customization
- Scheduling/emailing reports
- Agency-branded reports
- Custom view for clients
- Free login for clients
Agency Plus
- 20 Clients (280 Channels)
- 5 Team Members
- 24/5 email support
- 80 AI credits
- +10 more Clients (140 social channels)
Hootsuite vs Zoho Social FAQ
- Which one is cheaper?
- Zoho Social is the cheaper option, starting at $10/mo vs $99/mo for Hootsuite.
- Can I use either one for free?
- Zoho Social has a free plan. Hootsuite doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Hootsuite uses per-seat pricing, while Zoho Social goes with flat-rate. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Hootsuite: Hootsuite sits firmly at the premium end of social media management, well above Buffer and Later, and closer to Sprout Social in price range. It's chasing teams that want an all-in-one platform with a long feature list, not scrappy creators comparing cost per profile. Zoho Social: Zoho Social undercuts most established social media management tools like Sprout Social or Hootsuite at the low end, making it the budget-friendly pick for SMBs who want core scheduling and monitoring without enterprise pricing. But the Agency tiers at $230-330/mo show they're also chasing agency budgets, competing more directly with pricier platforms once you're managing multiple client accounts.
Still deciding? See the best Hootsuite alternatives or the best Zoho Social alternatives, ranked with verified pricing.
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