Zoho Social Pricing (2026)
Per-seat pricing across the board, with the free plan acting as a bait to get solopreneurs in the door before nudging them toward paid seats. The jump from $10 to $30 suggests the value metric shifts from 'basic publishing access' to 'team collaboration and deeper analytics' rather than just adding users.
- FREE
- $0/mo per seat
- STANDARD
- $10/mo per seat
- PROFESSIONAL
- $30/mo per seat
- PREMIUM Popular
- $40/mo per seat
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FREE
- 1 Brand (6 Channels)
- 1 Team Member
- 24/5 email support
- 5 AI credits
- zShare Browser Extension
STANDARD
- 1 Brand (12 Channels)
- 1 Team Member
- 24/5 email support
- 40 AI credits
- Centralized dashboard
- Recent posts
- Multi-channel publishing
- Content scheduling
- Publishing calendar
- Published/Scheduled posts
- zurl link shortner
- Activity log
- User tagging
- Summary Reports
- Drafts
- Image Editor
- Add audio
- Media Optimization
PROFESSIONAL
- 1 Brand (12 Channels)
- 1 Team Member
- 24/5 email support
- 40 AI credits
- Livestream
- Notifications
- CustomQ
- Repeat posting
- Bulk scheduling
- Popular posts
- Post insights
- Bit.ly link shortner
- Media library
- Scheduling reposts
- RSS feeds
- Cloudpicker
- Messages
- Pause/Resume content
- Mute & Block accounts
- Connections
- Monitoring dashboard
- Custom video thumbnail
- Instagram first comment
PREMIUM
Popular- 1 Brand (14 Channels)
- 3 Team Members
- 24/5 email support
- 80 AI credits
- SmartQ
- Inbox (New)
- Content approvals & workflow
- Exporting posts
- Discussing posts
- Collaborate
- Team Member audio/video & chat
- Reports dashboard
- Custom reports
- Share reports
- Manage custom roles
- Content targeting
- UTM parameters
- Zoho CRM integration
- Zoho Desk integration
- CRM leads & contacts
- Lead generation
Does Zoho Social have a free plan?
Yes: the FREE plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $10/mo. Paid tiers also come with a free trial (15 days), no credit card required.
What the free plan includes
- 1 Brand (6 Channels)
- 1 Team Member
- 24/5 email support
- 5 AI credits
- zShare Browser Extension
AI Pricing Analysis
Pricing Model
Per-seat pricing across the board, with the free plan acting as a bait to get solopreneurs in the door before nudging them toward paid seats. The jump from $10 to $30 suggests the value metric shifts from 'basic publishing access' to 'team collaboration and deeper analytics' rather than just adding users.
Tier Strategy
FREE is for solo founders testing the waters on one or two channels, STANDARD suits small teams that just need scheduling and basic monitoring without breaking the bank. PROFESSIONAL is where things get real — the 3x price jump signals it's built for agencies or marketing teams needing collaboration tools and reporting, while PREMIUM targets orgs that need the full toolkit including advanced analytics or approval workflows.
Competitive Positioning
Zoho Social sits firmly in budget territory compared to Sprout Social or Hootsuite, which often start north of $99/mo for comparable team tiers. They're clearly going after price-sensitive SMBs and agencies who want Buffer-level affordability but with more Zoho-ecosystem depth.
Growth Lever
The steep jump from STANDARD to PROFESSIONAL (3x the price) is the real inflection point — that's likely where team collaboration, approval workflows, and advanced reporting get unlocked. Seat count matters too, but the bigger lever here is feature-gating collaboration and analytics to push teams from solo tools into full-agency mode.
Want the strategist's read on the live page? Read the AI teardown of Zoho Social's pricing page →
Zoho Social Pricing FAQ
- How much does Zoho Social cost?
- Paid plans start at $10/mo, going up to $40/mo for larger teams. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "FREE" plan is free forever, not just a trial. You get 1 brand (6 channels), 1 team member, 24/5 email support — plus 2 more features. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- Yes — there's a free trial that lasts 15 days. You don't need a credit card to start.
- How does the pricing work?
- Per-seat pricing across the board, with the free plan acting as a bait to get solopreneurs in the door before nudging them toward paid seats. The jump from $10 to $30 suggests the value metric shifts from 'basic publishing access' to 'team collaboration and deeper analytics' rather than just adding users.
- Is there a discount for annual billing?
- Save 33% with yearly billing.
- Which plan makes sense for me?
- FREE is for solo founders testing the waters on one or two channels, STANDARD suits small teams that just need scheduling and basic monitoring without breaking the bank. PROFESSIONAL is where things get real — the 3x price jump signals it's built for agencies or marketing teams needing collaboration tools and reporting, while PREMIUM targets orgs that need the full toolkit including advanced analytics or approval workflows.
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Comparing Zoho Social to something specific? Try Zoho Social vs Agorapulse, Zoho Social vs Awario, or Zoho Social vs Brand24. Or see the best Zoho Social alternatives, ranked.
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