HubSpot vs Pipedrive Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Free
- Free Marketing tools
- Free Sales tools
- Free Service tools
- Free Content tools
- Free Data tools
- Free Revenue tools
Starter
Popular- Free tools with increased limits
- Email marketing
- Live chat
- Simple marketing automation
- CRM segments
- Messaging Insights (beta)
- Ad management
- Data agent (beta)
Professional
Popular- Agent Hub
- AEO (beta)
- Social media
- Marketing studio (beta)
- Omni-channel marketing automation
- Video creation & editing
Enterprise
- Multi-touch revenue attribution
- Lookalike Segments (beta)
- Customer journey analytics
- Email approvals
- Limit access to content and data
- Behavioral event triggers and reporting
Lite
- Lead, calendar and pipeline management
- AI-powered report creation
- Real-time sales feed
- 500+ integrations
Growth
- Full email sync with tracking
- Automations and nurturing sequences
- Subscriptions and forecast reports
- Meeting scheduler and contacts timeline
Premium
Popular- Lead generation and routing
- Custom scoring and company data enrichment
- AI-powered multi-email tools
- Contracts and e-signatures
- Enhanced customization for teams, reports and data fields
Ultimate
- Fortified account security with rules and alerts
- Phone and email data enrichment
- Sandbox testing account
- Extended phone support
- Partnership discounts
HubSpot vs Pipedrive FAQ
- Which one is cheaper?
- Pipedrive is the cheaper option, starting at $14/mo vs $20/mo for HubSpot.
- Can I use either one for free?
- HubSpot has a free plan. Pipedrive doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. HubSpot uses hybrid pricing, while Pipedrive goes with per-seat. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. HubSpot: HubSpot plays premium in the CRM/marketing space — that $890/mo Professional tier plus a mandatory $3K onboarding fee prices out small businesses fast, especially compared to cheaper CRM-only tools. They're clearly hunting mid-market and up, betting that bundling marketing, sales, and service into one platform justifies the premium over piecing together point solutions. Pipedrive: Pipedrive sits mid-pack — pricier than bare-bones tools like Streak but cheaper than HubSpot or Salesforce once you factor in add-ons. They're clearly going after small-to-mid sales teams who want CRM simplicity without paying enterprise-tier prices.
Still deciding? See the best HubSpot alternatives or the best Pipedrive alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for HubSpot and Pipedrive and let you know when something moves. See how competitor pricing monitoring works.