Hunter vs Reply.io Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Free
- 50 credits per month
- Basic Discover B2B database filters
- AI Assistant in Discover
- Connect 1 email account
- 500 recipients per sequence
- Unlimited team members
- Regular support
Starter
- 2,000 credits per month
- 24,000 credits per year
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Assistant in Discover
- Connect 3 email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support
- Inbox Protection
- Managed email accounts
- Email account slots
- Credit Packs
Growth
Popular- 10,000 credits per month
- 120,000 credits per year
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Assistant in Discover
- Connect 10 email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support
- Inbox Protection
- Managed email accounts
- Email account slots
- Credit Packs
Scale
- 25,000 credits per month
- 300,000 credits per year
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Assistant in Discover
- Connect 20 email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support
- Inbox Protection
- Managed email accounts
- Email account slots
- Credit Packs
Enterprise
- Custom number of credits
- Auto-verification
- Lead enrichment
- AI Assistant in Discover
- Custom number of connected email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support + Account manager
- Inbox Protection
- Managed email accounts
- Email account slots
- Credit Packs
Email Volume
- Email Automation
- LinkedIn Automation
- Calls & SMS Automation
- Email warmup
- Unlimited emails
- 50 Live data credits/month
- Up to 200 Website visitors reveals /mo
- Anti-spam & deliverability suite
Multichannel
Popular- Email Automation
- LinkedIn Automation
- Calls & SMS Automation
- WhatsApp (Semi-Automation)
- Any Channel via Zapier Step
- Unlimited active contacts
- Email warmup
- Unlimited emails
- 50 Live data credits/month
- Up to 200 Website visitors reveals /mo
- Anti-spam & deliverability suite
- Onboarding with the CSM
- Team Performance Report
- Channel Efficiency Report
- Export CSV stats
Hire Jason AI SDR
- 24/7 Operations
- Realtime contacts search
- Intent signals
- AI personalization
- AI-generated responses
AI SDR Starter
- Unlimited users
- High-accuracy emails
- AI personalization
- Intent signals
- Autopilot & copilot modes
- Multichannel automation
- Unlimited mailboxes & warm-ups
- Unlimited lead-level Website visitor reveals
- All features unlocked
- Done for you deliverability
- CSM onboarding
AI SDR Growth
- Unlimited users
- High-accuracy emails
- AI personalization
- Intent signals
- Autopilot & copilot modes
- Multichannel automation
- Unlimited mailboxes & warm-ups
- Unlimited lead-level Website visitor reveals
- All features unlocked
- Done for your deliverability
- White-glove onboarding
- Slack channel
- Custom playbooks
AI SDR Enterprise
- Unlimited users
- High-accuracy emails
- AI Personalization
- Intent signals
- Autopilot & Copilot Modes
- Multichannel automation
- Unlimited mailboxes & warmups
- Unlimited lead-level Website visitor reveals
- All features unlocked
- Done for you deliverability
- White glove onboarding
- Slack channel
- Custom playbooks & prompt engineering
- CEO strategy calls
Agency Core
- Multi-workspace account structure
- Email automation (LinkedIn optional)
- Unlimited clients & users
- Unlimited mailboxes
- Unlimited email warm-up
- Consolidated email and LinkedIn inbox
- Anti-spam & deliverability suite
- Agency dashboard
- Role-based access control
- Custom Sequence Templates
- Live support via live chat and email
- AI Voicemails on LinkedIn
- AI Variables
- White-label as an option
Agency AI SDR
- LinkedIn & Email automation included
- AI hyper-personalization on each step
- AI Agents for all clients under one roof
- Hyper-personalized LI Voicemails
- Custom AI playbooks and sequence templates
- Fully autonomous or Approval Mode
- Real-time (aka evergreen) data
- AI-trained responses
- AI-trained re-engagement
- Access to Customer Success department
Hunter vs Reply.io FAQ
- Which one is cheaper?
- Hunter starts lower at $49/mo, compared to $59/mo for Reply.io.
- Can I use either one for free?
- Hunter has a free plan. Reply.io doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Hunter uses usage-based pricing, while Reply.io goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Hunter: Hunter sits in the affordable-to-mid range for email finding tools — cheaper than Apollo or ZoomInfo's full suites, but competing directly with tools like Snov.io and Findymail. They're clearly going after SMBs and individual sales reps who want a focused, no-frills prospecting tool without paying for a bloated data platform. Reply.io: They're not the cheapest in the cold outreach space — tools like Instantly or Smartlead undercut them on pure email volume — but they're positioning above commodity senders by bundling AI SDR functionality that competes more with Artisan or 11x than with traditional sequencers. The $500/mo 'Hire Jason AI SDR' entry point is a deliberate move to make AI-assisted outreach feel accessible before upselling into the full AI SDR stack.
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