IFTTT vs Zapier Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Free
- 2 Applets
- Standard Applet speeds
- DIY or use published Applets
- Unlimited Applet runs
- Free mobile app access
- Simple no-code integrations
- 30-day onboarding support
Pro
Popular- 20 Applets
- Fastest Applet speeds
- Multi-action Applets
- Webhooks
- Twitter Applets
- Increased rate limits
- Exclusive triggers and actions
- Customer support
Pro+
- Unlimited Applets
- AI services
- Connect multiple accounts
- Use queries and filter code
- Prioritized customer support
Free
- Zapier automation platform
- Unlimited Zap workflows, Tables, and Forms
- Two-step Zap workflows
- Zapier Copilot*
Professional
- Multi-step Zap workflows
- Unlimited Premium apps
- Webhooks
- Email and live chat** support
- AI fields
- Conditional form logic
Team
- 25 users
- Shared Zap workflows and folders
- Shared app connections
- SAML SSO
- Priority support
Enterprise
- Unlimited users
- Advanced admin permissions and app controls
- Advanced deployment options
- Annual task limits
- Observability
- Technical Account Manager***
- Priority support with screen sharing
Agents Free
- 400 activities per month
- Live data sources
- Web browsing
- Interact with your agents in the Chrome Extension
Agents Pro
- 1,500 activities per month
- Live data sources
- Web browsing
- Interact with your agents in the Chrome extension
Agents Enterprise
- Custom number of activities per month
- Agent sharing across your organization
- Enterprise-grade audit logs
- Restricted apps support
- Plus the features from Pro
Chatbots Free
- Build up to 2 chatbots
- Create custom directives
- Leverage OpenAI's GPT-3.5 model
- Share a public link to your chatbot
Chatbots Pro
- Build up to 5 chatbots
- Connect your API key to access more AI models
- Upload 1 knowledge source (1MB text file)
- Embed your chatbot on your website
Chatbots Advanced
- Build up to 20 chatbots
- Remove Zapier logo
- 3 knowledge sources
- View past 30 days of conversations
- Contact us to discuss additional functionality
Chatbots Custom
- Custom number of Chatbots
IFTTT vs Zapier FAQ
- Which one is cheaper?
- IFTTT starts lower at $2/mo, compared to $13/mo for Zapier.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Different approach here. IFTTT uses flat-rate pricing, while Zapier goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. IFTTT: At $2.99–$8.99/mo, IFTTT is firmly the budget-friendly option in the automation space — significantly cheaper than Zapier or Make, and clearly targeting individual consumers and prosumers rather than business teams. They're not competing on enterprise features; they're competing on accessibility and price. Zapier: Zapier sits at the premium end of the automation category — more expensive than Make (formerly Integromat) and n8n, but they're betting on breadth of integrations and ease of use to justify it. They're going after non-technical business users and mid-market ops teams, not developers who'll self-host a cheaper alternative.
Still deciding? See the best IFTTT alternatives or the best Zapier alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for IFTTT and Zapier and let you know when something moves.