Keap vs Bonsai Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Keap
- Customer relationship management (CRM)
- Contact management
- Contact segmentation (tags)
- Contact lists, filters, and saved searches
- Tasks
- Notes
- Company records
- Custom fields
- Lists
- Automation history
- Lead scoring
- Customizable dashboard
- Landing pages
- Multi-page sales funnels
- Forms
- Email marketing
- Email broadcasts
- 1:1 email messages
- Newsletters
- AI Content Assistant
- AI Automation Assistant
- Text marketing
- 1:1 text messages
- Text message broadcasts
- Automated text messaging
- Reply handling
- Dedicated business phone line
- Mobile app
- Lead source tracking
- Sales pipeline
- Appointment scheduler
- Quotes
- Invoices
- Checkout forms
- Order bumps
- Promo codes
- Native payment processor (U.S.)
- One-time payments
- Recurring payments
- Third-party payment processors (U.S. and international)
- Internal forms
- Google reviews
- Third-party integrations
- Employee reminders
- My Day
- Task management
- Billing automation
- Credit card expiration reminders
- Pipeline automation
- API & webhooks
- Native Zapier integration
- Reports
- Reporting hub
- Email deliverability health dashboard
- Default user roles
- Custom user roles, groups & permissions
- Merge duplicate contacts
- Gmail and Outlook sync
- Dedicated Customer Success Manager
- U.S.-based phone support
- 24/7 chat support
- Keap Academy
- Keap Community
Basic
- Time tracking
- Task management
- Unlimited projects
- CRM
- Service library
- iOS & Android app
- Unlimited clients
Essentials
- Invoices & Payments
- Proposals & Contracts
- All templates
- Forms & Questionnaires
- Scheduling
- Client portal
- Expense tracking
- Income tracking
Premium
Popular- Project insights
- Workload management
- Gantt view
- Deals pipeline
- Custom fields & properties
- Client tasks & messaging
- Profit & Productivity reports
- Remove Bonsai branding
- Integrations (QuickBooks, Zapier, Calendly, Google)
Elite
- Custom permissions
- Timesheet locking
- Add markup to expenses
- Xero integration
- Custom data import
Keap vs Bonsai FAQ
- Which one is cheaper?
- Bonsai is the cheaper option, starting at $15/mo vs $299/mo for Keap.
- Can I use either one for free?
- Neither has a free plan. But Keap and Bonsai offer a free trial.
- How do they charge?
- Different approach here. Keap uses hybrid pricing, while Bonsai goes with per-seat. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Keap: At $299/mo to start, Keap is firmly in the premium SMB bracket — more expensive than entry-level tools like Mailchimp or HubSpot Starter, but targeting small service businesses that need CRM plus automation plus basic text marketing in one place. They're not chasing startups; they're going after established small businesses willing to pay for an all-in-one that doesn't require a developer. Bonsai: Bonsai sits in the mid-market of freelancer and agency management tools — not the cheapest option out there, but not trying to compete with enterprise project management platforms either. They're going after independent professionals and boutique agencies who've outgrown spreadsheets but don't need the complexity of something like HubSpot or Teamwork.
Keep tabs on both.
We'll monitor pricing changes for Keap and Bonsai and let you know when something moves.