Knock vs Courier Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Knock pricing | Courier pricing | |
|---|---|---|
| Starts at | $250/mo | $0/mo |
| Number of plans | 3 | 3 |
| Free plan | ||
| Free trial | — | — |
| Pricing model | hybrid | usage-based |
Price is one row. To weigh the features too, use our feature comparison template →
Developer
- 10K messages
- 500 guide active users
- 500 AI agent credits
- Unlimited notification workflows
- Unlimited broadcasts
- Unlimited delivery channels
- Unlimited team members
- Batch and delay notifications
- Built-in multi-tenancy
- SSO via Google
Starter
- 50K messages
- 2.5K guide active users
- 2,000 AI agent credits
- Remove Knock branding
- Email client previews
Enterprise
- Flexible volume-based pricing
- Monthly notified user pricing
- Annual commit discounts
- Custom roles and permissions
- Per-customer branding and preferences
- Translation (i18n) support
- Send analytics data to any data warehouse
- Send observability data to Datadog
- Directory sync (SCIM)
- Enterprise SLAs
- Shared Slack channel and priority support
- SAML 2.0 SSO
- HIPAA compliance / BAA
Developer
- 10,000 sends per month
- Journeys & broadcasts
- MCP server, CLI, & SDKs
- SSO via Google, Github
- Email support
Business
- All Developer features +
- Pay-as-you go pricing
- AI Translations
- AI Agent node
- Cross-device email testing
- Email & chat support
Enterprise
- All Pro features +
- Volume Pricing
- Dedicated Slack channel
- Observability integrations
- Role based access control
- Enterprise SLA
- EU Data Residency
Knock vs Courier FAQ
- Which one is cheaper?
- Courier is the cheaper option, starting at $0/mo vs $250/mo for Knock.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Different approach here. Knock uses hybrid pricing, while Courier goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Knock: Knock sits mid-market — not a cheap commodity API, but not pricing like Braze or Iterable either. They're courting engineering-led teams who want notification infrastructure that's more sophisticated than rolling their own, without paying enterprise-messaging-platform prices out of the gate. Courier: Courier's usage-only model undercuts the typical seat-based or tiered-feature pricing you see from competitors like Knock or OneSignal, especially for teams with lean headcount but high notification volume. They're clearly courting engineering-led teams who hate paying for seats that don't reflect actual usage, positioning as the lower-friction, pay-for-what-you-send option.
Still deciding? See the best Knock alternatives or the best Courier alternatives, ranked with verified pricing.
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