Later vs Loomly Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Later Loomly
Starts at $18/mo $65/mo
Number of plans 3 3
Free plan
Free trial
Pricing model hybrid hybrid

Starter

$18/mo
  • 1 social set (8 profiles total)
  • 1 user
  • Instagram, Facebook, & TikTok Best Time to Post (New)
  • Schedule up to 30 posts per profile
  • AI content tools (5 AI credits /month)
  • Platform analytics (Up to 3 months)
  • Link in Bio
  • Basic customer support

Growth

Popular
$37/mo
  • 2 social sets (16 profiles total)
  • 2 users
  • Multi-profile Best Times to Post (New)
  • Smart Scheduling with Future Trends (New)
  • Internal & External collaboration and approvals
  • Social inbox
  • Schedule up to 180 posts per profile
  • AI content tools (50 AI credits /month)
  • Platform analytics (up to 1 year)
  • UGC collection
  • Custom roles and permissions

Scale

$82/mo
  • 6 social sets (48 profiles total)
  • 4 users
  • Custom analytics
  • Competitive benchmarking
  • Future industry insights
  • Brand Health (New)
  • Brand Mentions (New)
  • Unlimited posts
  • AI content tools (100 AI credits /month)
  • Platform analytics (up to 2 years)
  • Priority support

Starter

$65/mo
  • AI Assistant chat
  • Scheduling
  • Approval workflows and roles
  • Advanced analytics
  • Link shorteners

Beyond

Popular
$332/mo
  • Custom branding
  • Custom roles & workflows
  • Hashtag manager
  • Calendar 2FA enforcement

Enterprise

Custom
  • Priority support
  • Friendly pricing at scale

Later vs Loomly FAQ

Which one is cheaper?
Later starts lower at $18/mo, compared to $65/mo for Loomly.
Can I use either one for free?
Neither has a free plan. But Later and Loomly offer a free trial.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Later: Sitting well under $100/mo even at the top tier, Later reads as the budget-to-mid option in the social media management space, especially next to tools like Sprout Social or Hootsuite's enterprise tiers. They're clearly courting freelancers, small agencies, and creators who want scheduling muscle without paying for a bloated platform. Loomly: At $65-332/mo, Loomly sits mid-to-premium compared to scrappier tools like Buffer or Later, but it's cheaper than heavyweight enterprise suites like Sprout Social or Hootsuite's top tiers. They're clearly chasing agencies and mid-market teams who want enterprise-ish collaboration features without paying enterprise prices — yet.

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