LogRocket vs Hotjar Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

LogRocket Hotjar
Starts at $176/mo $49/mo
Number of plans 3 4
Free plan
Free trial
Pricing model usage-based hybrid

Core

Custom
  • Unlimited analytics events
  • Unlimited error events
  • Unlimited log events
  • Unlimited projects & environments
  • Clickmaps, heatmaps, rage-click maps
  • Frontend performance monitoring
  • Path analysis
  • Conversion funnels
  • Alerting
  • SSO
  • Hundreds of integrations
  • Surveys
  • MCP / API access

Pro

Popular
$176/mo
  • AI session summaries
  • AI issue detection
  • AI funnel insights
  • AI heatmap insights
  • Ask Galileo
  • AI feedback analysis
  • RBAC & audit logging
  • 500 free API / MCP credits per month

Enterprise

Custom
  • Unlimited seats
  • Streaming Data Export
  • Enterprise platform support
  • Self-hosted available
  • 2,000 free API / MCP credits per month

Free

$0/mo
  • Spot friction on high-impact pages and act fast
  • See how users interact, or drop off and ask them why
  • Get clear guidance on what to fix next
  • 200k monthly sessions
  • 1 project
  • Replays, Heatmaps + Funnels
  • Error & performance monitoring
  • Basic surveys
  • Connect with LLMs (MCP)

Growth

Popular
$49/mo
  • Identify and prioritize high impact issues
  • Get automated insights to optimize key journeys faster
  • Improve conversion and AB test win rates
  • From 7k monthly sessions
  • 13 month data access
  • 3 projects
  • Zone-based heatmaps
  • Journey analysis
  • Impact quantification
  • Sense Chat & AI summaries
  • Sense Analyst lite (beta)

Pro

Custom
  • Connect behavior to revenue by channel and product
  • Identify patterns that drive repeat purchases and retention
  • Drive strategic, revenue focused decisions
  • From 1m+ monthly sessions
  • Up to 6 projects
  • Precision filtering, retroactive
  • Multi-session replay summaries
  • Revenue goals & tracking
  • Sense Analyst (add-on)

Enterprise

Custom
  • Connect behavioral data to your company systems
  • Prevent issues with real-time monitoring and alerts
  • Scale unlimited projects and align teams organization-wide
  • Custom monthly sessions
  • Unlimited projects
  • Experience monitoring
  • Error summaries
  • Data feeds
  • Dedicated support & SLAs
  • Sense Analyst (add-on)

LogRocket vs Hotjar FAQ

Which one is cheaper?
Hotjar is the cheaper option, starting at $49/mo vs $176/mo for LogRocket.
Can I use either one for free?
Hotjar has a free plan. LogRocket doesn't — though they do offer a free trial.
How do they charge?
Different approach here. LogRocket uses usage-based pricing, while Hotjar goes with hybrid. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. LogRocket: Mid-to-premium in the session-replay space — pricier than bare-bones heatmap tools but justified by bundling unlimited error and log monitoring in with replay, which most competitors gate separately. They're chasing product and engineering teams who'd otherwise stitch together three tools (Sentry, Mixpanel, FullStory) and want one bill instead of three. Hotjar: At $49/mo entry (post-free), Hotjar sits mid-market — pricier than bare-bones heatmap tools but cheaper than full-suite CX platforms like FullStory or Contentsquare. They're clearly hunting product-led growth teams and SMBs who want a taste of behavioral analytics without an enterprise sales cycle, while still funneling bigger fish into custom Pro/Enterprise deals.

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