Mailchimp vs MailerLite Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Mailchimp | MailerLite | |
|---|---|---|
| Starts at | $20/mo | Custom |
| Number of plans | 2 | 4 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | hybrid |
Standard
PopularPremium
- Phone & Priority Support
- Custom-Coded and Pre-built Email Templates
- Multivariate and A/B Testing
- Enhanced marketing automation flows
- Dedicated Personalized Onboarding
- Predictive Segmentation
Power
PopularComfort
Free
Enterprise
Mailchimp vs MailerLite FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- MailerLite has a free plan. Mailchimp doesn't — though they do offer a free trial.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. MailerLite: MailerLite has built its reputation as the budget-friendly alternative to Mailchimp and Klaviyo, and the GOLITE50 half-off-first-month promo plus 10% annual discount reinforces that they're fighting on price to win over cost-sensitive small businesses and solopreneurs. They're not chasing enterprise buyers on price — that Enterprise tier is a custom-quote afterthought for whoever's already sold on the product.
Still deciding? See the best Mailchimp alternatives or the best MailerLite alternatives, ranked with verified pricing.
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