OneSignal vs ReferralCandy Pricing (2026)

Price is one row. To weigh the features too, use our feature comparison template →

Which one is cheaper?

OneSignal starts lower at $19/mo, compared to $39/mo for ReferralCandy.

Can I use either one for free?

OneSignal has a free plan. ReferralCandy doesn't — though they do offer a free trial.

How do they charge?

Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.

Which one is a better deal?

Depends on what you need. OneSignal: OneSignal undercuts most messaging/engagement platforms at the entry point — $19/mo is cheap compared to Braze or Iterable, which don't even list prices because they're built for enterprise budgets. They're clearly playing a land-and-expand game: hook developers cheap, then monetize the ones who scale into custom contracts. ReferralCandy: At $39-$799/mo this sits mid-market — pricier than bare-bones referral widgets but nowhere near enterprise loyalty suites, and the hybrid model lets them undercut on entry price while still capturing upside from high-volume merchants. They're chasing growth-stage Shopify/BigCommerce brands who've outgrown DIY referral hacks but aren't ready for a full loyalty platform.

Still deciding? See the best OneSignal alternatives or the best ReferralCandy alternatives, ranked with verified pricing.