OptinMonster vs Poptin Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| OptinMonster pricing | Poptin pricing | |
|---|---|---|
| Starts at | $7/mo | $19/mo |
| Number of plans | 4 | 3 |
| Free plan | — | |
| Free trial | — | — |
| Pricing model | flat-rate | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Basic
- All Campaign Types
- 700+ Easy To Personalize Templates
- Page Targeting
- Time on Site and Page Triggers
- Scroll/Interest Triggers
- Optin and Success Views
- MonsterLeads™
- Real Human Support
- Basic Marketing Integrations
- Unlimited Campaigns and Subscribers
Plus
- A/B Testing
- Device Targeting
- Content Locking
- MonsterEffects™ & MonsterSounds™
- Yes/No Forms and Multiple Views
- Full Analytics Reporting
- Advanced Integrations
Pro
Popular- Exit Intent® Technology
- Revenue Attribution
- Countdown Timers
- Smart Tags™
- Click to Load Campaigns
- Referrer Targeting
- Cookie, JS, and Query Targeting
- Campaign Scheduling
- Webhooks
- Zapier and Uncanny Automator Integrations
- Google Analytics
- Remove OptinMonster Badge
- Pro Integrations
- 2 Sub-Accounts
Growth
- Geolocation Targeting
- New vs. Returning Visitor
- OnSite Retargeting®
- Follow-up Campaigns®
- Integrations with Shopify, WooCommerce, Magento, Easy Digital Downloads, MemberPress and more!
- Coupon Wheel Campaigns
- Success Scripts
- Custom Branding
- Custom JavaScript
- eCommerce Integrations
- Unlimited Sub-Accounts
Free
- 250 active contacts
- 500 emails
- Segments
- Campaigns
- Automations
- 1,000 visitors/mo
- 1 domain
- Unlimited poptins
- Unbranded
- Manage accounts
- Manage users
- Chat & email support
GROWTH
Popular- 500 active contacts
- Unlimited emails
- Segments
- Campaigns
- Automations
- 5,000 visitors/mo
- Unlimited domains
- Unlimited poptins
- Unbranded
- Manage accounts
- Manage users
- Premium support
Enterprise
- Custom visitor & usage limit
- Extended security
- Tailored solutions
- Dedicated account manager
- Performance reviews & consultation
- Migration services
OptinMonster vs Poptin FAQ
- Which one is cheaper?
- OptinMonster starts lower at $7/mo, compared to $19/mo for Poptin.
- Can I use either one for free?
- Poptin has a free plan. OptinMonster doesn't — you'll need to pay from day one.
- How do they charge?
- Different approach here. OptinMonster uses flat-rate pricing, while Poptin goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. OptinMonster: OptinMonster sits mid-pack for lead-gen/popup tools — pricier than bare-bones WordPress plugins but cheaper than full marketing suites like Unbounce or HubSpot's popup features. They're clearly chasing SMBs and content sites who want conversion tools without buying an entire CRM. Poptin: At $19/mo entry, Poptin undercuts most popup/lead-gen tools like OptinMonster or Privy that often start north of $30-40/mo, positioning itself as the budget-friendly pick for small ecommerce and content sites. The hidden Poptins-only Agency tier at $119/mo shows they're also chasing agencies managing multiple client sites, not just solo marketers.
Still deciding? See the best OptinMonster alternatives or the best Poptin alternatives, ranked with verified pricing.
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