Pendo vs AgencyAnalytics Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Pendo AgencyAnalytics
Starts at Custom $20/mo
Number of plans 4 2
Free plan —
Free trial
Pricing model custom usage-based

Price is one row. To weigh the features too, use our feature comparison template →

Base

Custom
  • Product Analytics
  • In-app Guides

Core

Custom
  • Product Analytics
  • In-app Guides
  • Session Replay

Ultimate

Popular
Custom
  • Product Analytics
  • In-app Guides
  • Session Replay
  • Sentiment (NPS, PMF, CSAT surveys)
  • Orchestrate
  • Listen
  • Data Sync

Novus

$0/mo
  • Continuous product monitoring
  • Proactive recommendations in Slack
  • AI-generated PRs to keep instrumentation current
  • Auto-instrumentation via GitHub

Everything your agency needs

Popular
$20/mo
  • Automated client reporting
  • White-label branding
  • Client portal
  • Goals, alerts & anomaly detection
  • API access
  • Unlimited staff & client users
  • AI insights & analysis
  • 85+ integrations
  • Benchmarks & forecasting
  • MCP access (ChatGPT & Claude)
  • Custom domain & email
  • Email & chat support

Enterprise

Custom

Pendo vs AgencyAnalytics FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Pendo has a free plan. AgencyAnalytics doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Pendo uses custom pricing, while AgencyAnalytics goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Pendo: Pendo plays premium in the product analytics/digital adoption space — full custom pricing with zero transparency signals they're chasing mid-market-to-enterprise deals where sales-assisted, negotiated contracts are the norm, not self-serve buyers comparing sticker prices. They're competing with Amplitude, Mixpanel, and Gainsight for budget that already assumes a five- or six-figure annual spend. AgencyAnalytics: At $20/client/month, they're positioned as accessible for small-to-mid agencies rather than competing on rock-bottom price or premium bells and whistles. They're going after agencies that want simplicity in pricing (one flat per-client rate) instead of the tiered feature-gating you see with tools like AgencyAnalytics' competitors.

Still deciding? See the best Pendo alternatives or the best AgencyAnalytics alternatives, ranked with verified pricing.

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