Plain vs Chatwoot Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Plain Chatwoot
Starts at $35/mo $19/mo
Number of plans 3 4
Free plan
Free trial
Pricing model per-seat per-seat

Foundation

$35/mo
  • +2,000 credits / mo
  • Slack, email, in-app channels
  • Ari AI agent included
  • Linear, Jira integrations
  • Help Center, Knowledge Base
  • Customer cards
  • AI workflows
  • Sidekick AI assistant
  • Get help via email + chat

Horizon

Popular
$299/mo
  • +15,000 credits / mo
  • Microsoft Teams
  • SLAs and Business hours
  • Escalation paths
  • CRM integrations
  • Reporting themes
  • AI suggested responses
  • Priority support via Slack

Frontier

Custom
  • + Custom credits
  • Discord channels
  • Lookup with Cursor
  • Custom workspaces
  • Custom contracting
  • Advanced security
  • SSO and SCIM
  • Custom AI + bring your own agent
  • Dedicated CSM + white glove onboarding

Hacker

$0/mo
  • Conversations
  • Channels
  • Data retention

Startups

$19/mo
  • Conversations
  • Channels
  • Captain AI
  • Help center
  • Data retention

Business

Popular
$39/mo
  • Conversations
  • Channels
  • Voice
  • Captain AI
  • Help center
  • Teams
  • Automation rules
  • Data retention

Enterprise

$99/mo
  • Conversations
  • Channels
  • Voice
  • Captain AI
  • Help center
  • Teams
  • Automation rules
  • SSO / SAML
  • Audit logs
  • Data retention

Plain vs Chatwoot FAQ

Which one is cheaper?
Chatwoot is the cheaper option, starting at $19/mo vs $35/mo for Plain.
Can I use either one for free?
Chatwoot has a free plan. Plain doesn't — though they do offer a free trial.
How do they charge?
Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Plain: Foundation undercuts most support-tooling competitors at $35/seat, positioning Plain as the affordable modern alternative for startups and small teams. But Horizon's $299/seat price point pushes them into premium territory fast, so they're really playing a barbell strategy — cheap to get in the door, expensive once you need real firepower. Chatwoot: Chatwoot sits firmly in the budget-to-mid-tier bracket, especially compared to Intercom or Zendesk where per-seat costs can be 3-5x higher for similar tiers. They're clearly courting price-sensitive startups and teams that want an open-source alternative without sacrificing a polished UI.

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