Power BI vs Amplitude Pricing (2026)

Which one is cheaper?

One or both use custom pricing, so it depends on your specific needs.

Can I use either one for free?

Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.

How do they charge?

Different approach here. Power BI uses hybrid pricing, while Amplitude goes with usage-based. That changes the math depending on your team size and usage.

Which one is a better deal?

Depends on what you need. Power BI: At $14/user, Power BI undercuts Tableau and most enterprise BI tools while still riding Microsoft's enterprise trust and Office 365 bundling — it's the value play for orgs already living in the Microsoft ecosystem. They're not chasing standalone BI buyers; they're winning the 'we already pay for Microsoft 365, why add another vendor' argument. Amplitude: Amplitude plays in the premium tier of the product analytics space, especially once you're past Plus — the custom, opaque pricing on Growth and Enterprise signals they're chasing mid-market and enterprise budgets rather than competing on sticker price with cheaper tools like Mixpanel or PostHog. The startup discount (free year of Growth for small, low-funding teams) is a clear wedge to hook companies early before they scale into paid seats.

Still deciding? See the best Power BI alternatives or the best Amplitude alternatives, ranked with verified pricing.