Wistia vs api.video Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Wistia api.video
Starts at $79/mo Custom
Number of plans 4 2
Free plan
Free trial —
Pricing model hybrid usage-based

Price is one row. To weigh the features too, use our feature comparison template →

Free

$0/mo
  • 25 GB of storage max
  • 1 user only
  • Basic video analytics
  • Wistia branding included

Business

$79/mo
  • 250 GB+ storage
  • 3+ users
  • Remove Wistia branding
  • Collections and playlists
  • CTAs and forms
  • Advanced video analytics

Business + Signals

Popular
$329/mo
  • Connect Wistia to your marketing platform
  • Capture leads and viewer engagement data
  • Activate personalized follow-up and lead scoring
  • Measure pipeline and revenue impact

Enterprise

Custom
  • Signals
  • Starting at 1 TB storage
  • Custom users
  • Team accounts
  • SSO
  • Video Playback Protection
  • Dedicated customer success manager

Pay as you go

Custom
  • 100 Upload API calls/min
  • 200 Write API calls/min
  • 500 Read API calls/min
  • Audit Logs (up to 5 days)
  • No isolated storage
  • No security review
  • 99,999% SLA
  • Public Terms
  • Payment options: Credit card, Apple Pay, SEPA (on request), Monthly billing

Enterprise plan

Custom
  • 200 Upload API calls/min
  • 1000 Write API calls/min
  • 2500 Read API calls/min
  • Audit Logs (up to 60 days) & Domain Referrer
  • Isolated storage available
  • Security review included
  • 99.999% SLA + SLA credits
  • Signed MSA, SLA, DPA
  • Payment options: Wire transfer, Annual billing, Payment schedules

Wistia vs api.video FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. Wistia uses hybrid pricing, while api.video goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Wistia: Wistia sits mid-to-premium in the video hosting/marketing space — pricier than bare-bones hosting tools like Vimeo's lower tiers, but cheaper than full video marketing platforms once you factor in the annual discount. They're clearly chasing marketing teams who want video tied to revenue attribution, not just embed codes. api.video: Free encoding is a clever wedge against competitors like Mux or Cloudinary who charge for processing, making api.video look cheap on-ramp even though storage and delivery costs still accumulate the same way. They're courting developers and lean teams who want to test video infrastructure without a card-required trial, betting usage-based transparency wins over flat SaaS pricing.

Still deciding? See the best Wistia alternatives or the best api.video alternatives, ranked with verified pricing.

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