Zen Planner vs Boulevard Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Zen Planner pricing Boulevard pricing
Starts at $99/mo $143/mo
Number of plans 4 4
Free plan — —
Free trial — —
Pricing model hybrid hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Zen Planner Studio

$99/mo
  • Membership management, billing, and scheduling
  • Staff and member mobile apps
  • Attendance tracking and reporting
  • Payment processing and payroll

Zen Planner Essentials

$198/mo
  • Everything in Zen Planner Studio, plus:
  • Customizable, branded website
  • Built-in lead capture and form integration
  • SEO optimization to help your studio get found online

Zen Planner Ultimate

$348/mo
  • Everything in Zen Planner Essentials, plus:
  • Advanced marketing automation and CRM
  • AI-powered email and text campaigns
  • Lead management and retention tools

New Business Bundle

$199/mo
  • Everything in Zen Planner Essentials, plus:
  • Custom website with integrated lead capture
  • Branded member app for engagement and retention
  • Built-in billing, scheduling, and reporting tools

Essentials

$143/mo
  • Up to 5 providers (bookable calendars)
  • 250 free texts
  • 1,000 free email blasts
  • 50 GB storage

Premier

$293/mo
  • Unlimited professionals
  • 250 free texts
  • 1,000 free email blasts
  • 50 GB storage

Prestige

Popular
$410/mo
  • Forms add-on
  • 2,500 free texts
  • 10,000 free email blasts
  • 100 GB storage

Enterprise

Custom

Zen Planner vs Boulevard FAQ

Which one is cheaper?
Zen Planner starts lower at $99/mo, compared to $143/mo for Boulevard.
Can I use either one for free?
Neither has a free plan.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Zen Planner: Zen Planner sits in the middle of the fitness and martial arts management category: not the bargain option, but well short of premium once you add Active Member scaling. With no free plan or trial, it's counting on a sales-assisted pitch and brand familiarity among gym owners rather than self-serve try-before-you-buy. Boulevard: Boulevard sits at the premium end of the salon/spa software category — no free plan, no free trial, and pricing that starts nearly double what basic booking tools like Vagaro or Fresha charge. They're clearly chasing higher-end, appointment-based businesses that treat software as a growth investment, not a commodity scheduling tool.

Still deciding? See the best Zen Planner alternatives or the best Boulevard alternatives, ranked with verified pricing.

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