Zen Planner Pricing (2026)

Zen Planner starts at $99/mo.

It's a hybrid: a 'starting at' base price per tier that scales with Active Members, meaning anyone with a membership or who attended an event in the past month. Prospects and staff are free, so you're paying for the size of your real, engaged customer base rather than headcount or leads.

From $99/mo 4 plans hybrid Best Zen Planner alternatives → Zen Planner's competitors →
Zen Planner Studio
$99/mo
Zen Planner Essentials
$198/mo
New Business Bundle
$199/mo
Zen Planner Ultimate
$348/mo
Verified Oct 22, 2026 Official pricing page

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Zen Planner has changed its pricing 1 time since we started watching. Last change Oct 22, 2026.

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Screenshot of Zen Planner's pricing page showing its plans and prices
Their pricing page, captured Oct 22, 2026

Zen Planner Studio

$99/mo
  • Membership management, billing, and scheduling
  • Staff and member mobile apps
  • Attendance tracking and reporting
  • Payment processing and payroll

Zen Planner Essentials

$198/mo
  • Everything in Zen Planner Studio, plus:
  • Customizable, branded website
  • Built-in lead capture and form integration
  • SEO optimization to help your studio get found online

New Business Bundle

$199/mo
  • Everything in Zen Planner Essentials, plus:
  • Custom website with integrated lead capture
  • Branded member app for engagement and retention
  • Built-in billing, scheduling, and reporting tools

Zen Planner Ultimate

$348/mo
  • Everything in Zen Planner Essentials, plus:
  • Advanced marketing automation and CRM
  • AI-powered email and text campaigns
  • Lead management and retention tools

Does Zen Planner have a free plan?

No. Zen Planner lists no free plan or trial on its pricing page. Paid plans start at $99/mo.

Want free? Cal.com, Calendly, and Doodle have free plans: see all Zen Planner alternatives →

AI Pricing Analysis

Pricing Model

It's a hybrid: a 'starting at' base price per tier that scales with Active Members, meaning anyone with a membership or who attended an event in the past month. Prospects and staff are free, so you're paying for the size of your real, engaged customer base rather than headcount or leads.

Tier Strategy

Studio at $99 is built for a single-location gym or studio getting off spreadsheets, Essentials at $198 adds the operational depth growing owners need, and Ultimate at $348 targets established operators who want the full toolkit. The natural upgrade trigger is when you stop just managing members and start wanting automation, retention, and marketing features. The $199 New Business Bundle is a separate on-ramp for startups who want a package deal from day one.

Competitive Positioning

Zen Planner sits in the middle of the fitness and martial arts management category: not the bargain option, but well short of premium once you add Active Member scaling. With no free plan or trial, it's counting on a sales-assisted pitch and brand familiarity among gym owners rather than self-serve try-before-you-buy.

Growth Lever

Revenue expands two ways: Active Member growth silently pushes the bill up, and a long add-on menu (Branded Mobile App $39, Card Readers $39, Website from $99, Engage from $249) turns one subscription into a stack. Payments is the sleeper, since custom pricing plus processing fees means Zen Planner earns on every dollar your members spend, not just on software.

Want the strategist's read on the live page? Read the AI teardown of Zen Planner's pricing page →

Zen Planner Pricing FAQ

How much does Zen Planner cost?
Paid plans start at $99/mo, going up to $348/mo for larger teams.
Is there a free plan?
No free plan. You'll need to commit to a paid plan to get started.
Can I try it before paying?
Not at the moment. There's no free trial or free plan listed on their pricing page.
How does the pricing work?
It's a hybrid: a 'starting at' base price per tier that scales with Active Members, meaning anyone with a membership or who attended an event in the past month. Prospects and staff are free, so you're paying for the size of your real, engaged customer base rather than headcount or leads.
Which plan makes sense for me?
Studio at $99 is built for a single-location gym or studio getting off spreadsheets, Essentials at $198 adds the operational depth growing owners need, and Ultimate at $348 targets established operators who want the full toolkit. The natural upgrade trigger is when you stop just managing members and start wanting automation, retention, and marketing features. The $199 New Business Bundle is a separate on-ramp for startups who want a package deal from day one.

More Scheduling pricing

All Scheduling pricing →

Weighing these against each other? Track Zen Planner and its alternatives → Pricing, features and reviews, in one weekly brief. Free for 14 days.

Comparing Zen Planner to something specific? Try Zen Planner vs Acuity Scheduling, Zen Planner vs Booksy, or Zen Planner vs Boulevard. Or see the best Zen Planner alternatives, ranked.

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