Acuity Scheduling Pricing (2026)
Flat-rate tiers with no per-seat math involved — you're paying for feature depth and functionality, not headcount. That's a nice break from the seat-based pricing plague in most scheduling tools, though it means a solo consultant and a 5-person team pay the same at each tier.
- Starter
- $20/mo
- Standard
- $34/mo
- Premium
- $61/mo
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Starter
- 1 calendar
- Payments via Stripe, Square, PayPal, Venmo
- Email reminders
- Custom client forms
- Automatic time zone conversion
Standard
- Up to 6 calendars
- Payments via Stripe, Square, PayPal, Venmo
- Email reminders
- Custom client forms
- Automatic time zone conversion
- Text reminders
- Appointment waitlist
- Sell memberships and packages
- Sell gift certificates
Premium
- Up to 36 calendars
- Payments via Stripe, Square, PayPal, Venmo
- Email reminders
- Custom client forms
- Automatic time zone conversion
- Text reminders
- Appointment waitlist
- Sell memberships and packages
- Sell gift certificates
- AI Booking Assistant
- Sign BAA for HIPAA compliance
- Hide Acuity logo on scheduling page
- Multiple time zones for staff/locations
- Custom API and CSS
Does Acuity Scheduling have a free plan?
No. There's no free-forever plan. There is a free trial that lasts 7 days, with no credit card required, and paid plans start at $20/mo.
Want free? Cal.com, Calendly, and Doodle have free plans: see all Acuity Scheduling alternatives →
AI Pricing Analysis
Pricing Model
Flat-rate tiers with no per-seat math involved — you're paying for feature depth and functionality, not headcount. That's a nice break from the seat-based pricing plague in most scheduling tools, though it means a solo consultant and a 5-person team pay the same at each tier.
Tier Strategy
Starter is built for solo operators who just need clients to book time on a calendar. Standard adds group scheduling and more integrations for small teams juggling multiple calendars, while Premium targets businesses running workshops, classes, or add-on services that need advanced booking logic — the jump usually happens when someone needs a feature Starter simply doesn't have, not because they hit a usage cap.
Competitive Positioning
Sits in the affordable-to-mid range of the scheduling category, well below enterprise players like Calendly's top tiers or Acuity's own sister products under Squarespace. They're clearly courting freelancers, coaches, and small service businesses who want professional booking without an agency-sized bill.
Growth Lever
Feature gating is the real lever here — things like SMS reminders, package/membership sales, and multi-location or multi-staff scheduling live in higher tiers. Without a free plan to hook users, the trial has to do the convincing, and the 20% annual discount is there to lock in commitment once someone's sold.
Want the strategist's read on the live page? Read the AI teardown of Acuity Scheduling's pricing page →
Acuity Scheduling Pricing FAQ
- How much does Acuity Scheduling cost?
- Paid plans start at $20/mo, going up to $61/mo for larger teams.
- Is there a free plan?
- No free plan. But there is a free trial, so you can test it out before paying.
- Can I try it before paying?
- Yes — there's a free trial that lasts 7 days. You don't need a credit card to start.
- How does the pricing work?
- Flat-rate tiers with no per-seat math involved — you're paying for feature depth and functionality, not headcount. That's a nice break from the seat-based pricing plague in most scheduling tools, though it means a solo consultant and a 5-person team pay the same at each tier.
- Is there a discount for annual billing?
- Yes — you save up to 21% if you pay annually instead of month-to-month. They also mention: "Save 20% with annual billing."
- Which plan makes sense for me?
- Starter is built for solo operators who just need clients to book time on a calendar. Standard adds group scheduling and more integrations for small teams juggling multiple calendars, while Premium targets businesses running workshops, classes, or add-on services that need advanced booking logic — the jump usually happens when someone needs a feature Starter simply doesn't have, not because they hit a usage cap.
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Comparing Acuity Scheduling to something specific? Try Acuity Scheduling vs Cal.com, Acuity Scheduling vs Calendly, or Acuity Scheduling vs Doodle. Or see the best Acuity Scheduling alternatives, ranked.
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