Asana Pricing (2026)

Straight per-seat pricing — every teammate you add to a project is a billable head, regardless of how much they actually use Asana. There's no usage or task-volume component, so the metric is purely headcount, not activity.

From $13/mo 4 plans per-seat Free plan Best Asana alternatives → Asana's competitors →
Personal
$0/mo per seat
Starter
$13/mo per seat
Advanced
$30/mo per seat
Enterprise
Contact Sales
Verified Sep 01, 2026 Official pricing page
Screenshot of Asana's pricing page showing its plans and prices
Their pricing page, captured Sep 01, 2026

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Personal

$0/mo
  • 2 users
  • Unlimited tasks and projects
  • List, board, and calendar views
  • Unlimited storage, 100MB max per file
  • Status updates
  • Time tracking with integrations
  • 100+ free integrations

Starter

$13/mo per seat $10/mo per seat annual
  • AI Studio Basic w/50K credits per billing account per month
  • No user seat limits
  • Timeline and Gantt views
  • Reporting dashboards
  • Unlimited automations
  • Forms
  • Custom templates
  • Custom fields
  • Unlimited free guests

Advanced

$30/mo per seat $24/mo per seat annual
  • AI Studio Basic w/75K credits per billing account per month
  • Unlimited portfolios
  • Goals
  • Workload
  • Approvals and proofing
  • Salesforce, Tableau, Power BI support
  • Forms branching & customization
  • Time tracking
  • Scaled security
  • Formulas

Enterprise

Contact Sales
  • AI Studio Basic w/200K credits per billing account per month
  • SAML authentication
  • User provisioning (SCIM)
  • Universal workload
  • Capacity planning
  • Service accounts
  • View-only licenses
  • Guest invite permissions
  • Project admin controls
  • Admin announcements
  • Workflow bundles

Does Asana have a free plan?

Yes: the Personal plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $13/mo.

What the free plan includes

  • 2 users
  • Unlimited tasks and projects
  • List, board, and calendar views
  • Unlimited storage, 100MB max per file
  • Status updates
  • Time tracking with integrations
  • 100+ free integrations

AI Pricing Analysis

Pricing Model

Straight per-seat pricing — every teammate you add to a project is a billable head, regardless of how much they actually use Asana. There's no usage or task-volume component, so the metric is purely headcount, not activity.

Tier Strategy

Personal is a solo-user sandbox that caps out fast once you need cross-team visibility. Starter fits small teams that just want boards, timelines, and basic automation, but the jump to Advanced gets triggered by needing portfolios, workload management, and reporting across multiple teams — that's when a scaling org actually feels the pain of Starter's ceiling. Enterprise (and the murkier Enterprise+) exist for orgs that need SSO, admin controls, and compliance guarantees, which usually means IT or security is now in the buying conversation.

Competitive Positioning

Asana sits mid-to-upper pack against Monday and ClickUp — not the budget pick, but not pricing itself as the luxury option either. It's clearly chasing mid-market teams that have outgrown spreadsheets and Trello but aren't ready for the enterprise complexity (or cost) of something like Smartsheet.

Growth Lever

The real lever is cross-team features — portfolios, goals, workload balancing, and advanced reporting — all locked behind Advanced, which pushes teams to upgrade the moment they need to manage more than one project at a time. Seat count still matters, but the tier upgrade is really what's driving revenue expansion here, not just adding more users.

Want the strategist's read on the live page? Read the AI teardown of Asana's pricing page →

Asana Pricing FAQ

How much does Asana cost?
Paid plans start at $13/mo, going up to $30/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
Is there a free plan?
Yes. The "Personal" plan is free forever, not just a trial. You get 2 users, unlimited tasks and projects, list, board, and calendar views — plus 4 more features. It's enough to evaluate the product before upgrading.
Can I try it before paying?
There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
How does the pricing work?
Straight per-seat pricing — every teammate you add to a project is a billable head, regardless of how much they actually use Asana. There's no usage or task-volume component, so the metric is purely headcount, not activity.
Is there a discount for annual billing?
Yes — you save up to 19% if you pay annually instead of month-to-month. They also mention: "Save up to 18% with annual billing."
Which plan makes sense for me?
Personal is a solo-user sandbox that caps out fast once you need cross-team visibility. Starter fits small teams that just want boards, timelines, and basic automation, but the jump to Advanced gets triggered by needing portfolios, workload management, and reporting across multiple teams — that's when a scaling org actually feels the pain of Starter's ceiling. Enterprise (and the murkier Enterprise+) exist for orgs that need SSO, admin controls, and compliance guarantees, which usually means IT or security is now in the buying conversation.

More Project Management pricing

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Comparing Asana to something specific? Try Asana vs Monday.com, Asana vs ClickUp, or Asana vs Trello. Or see the best Asana alternatives, ranked.

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