Amplitude vs Heap Pricing (2026)

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Which one is cheaper?

One or both use custom pricing, so it depends on your specific needs.

Can I use either one for free?

Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.

How do they charge?

Different approach here. Amplitude uses usage-based pricing, while Heap goes with custom. That changes the math depending on your team size and usage.

Which one is a better deal?

Depends on what you need. Amplitude: There's no visible price tag past Plus, which itself signals Amplitude is playing a premium, enterprise-oriented game rather than competing on sticker shock. They're clearly chasing product-led orgs willing to invest serious budget once analytics becomes mission-critical, not scrappy startups comparison-shopping on a pricing page. Heap: Heap sits in the premium, enterprise-leaning tier of product analytics — closer to Amplitude and Mixpanel's higher plans than to lightweight tools like PostHog or Plausible. Hiding all non-free pricing behind sales calls signals they're chasing mid-market and enterprise buyers who expect negotiated deals, not self-serve shoppers comparing sticker prices.

Still deciding? See the best Amplitude alternatives or the best Heap alternatives, ranked with verified pricing.