BigCommerce vs Wix Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| BigCommerce | Wix | |
|---|---|---|
| Starts at | $39/mo | $17/mo |
| Number of plans | 4 | 5 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | flat-rate |
Core
- Up to $30K TTM GMV; plan auto-upgrades to Growth
- Zero fees with Embedded Payment Providers*
- 24/7 chat & email support*
- Mobile responsive website
- BigCommerce mobile app
- Single-page checkout
- Apple Pay, Google Pay, and Amazon Pay
- Products, file storage, and bandwidth
- Staff accounts
- Coupons, discounts, and gift cards
- Multi-currency
- Real-time shipping quotes
- Professional reporting tools
- Built-in blog
- Product ratings and reviews
- Free sitewide HTTPS and dedicated SSL
- ShipperHQ shipping rules engine
- Inventory locations
- Online storefront
- Multi-storefront
- Point of sale
- Amazon / eBay / Walmart
- Google / Meta / TikTok / Microsoft / Pinterest (Feedonomics Surface)
- 24/7 tech support — chat & email
Growth
- Up to $100K TTM GMV; plan auto-upgrades to Scale
- Zero fees with Embedded Payment Providers*
- 24/7 live phone & chat support
- Mobile responsive website
- BigCommerce mobile app
- Single-page checkout
- Apple Pay, Google Pay, and Amazon Pay
- Products, file storage, and bandwidth
- Staff accounts
- Coupons, discounts, and gift cards
- Multi-currency
- Real-time shipping quotes
- Professional reporting tools
- Built-in blog
- Product ratings and reviews
- Free sitewide HTTPS and dedicated SSL
- ShipperHQ shipping rules engine
- Customer groups and segmentation
- Abandoned cart saver
- Persistent cart
- Stored credit cards
- Inventory locations
- Online storefront
- Multi-storefront
- Point of sale
- Amazon / eBay / Walmart
- Google / Meta / TikTok / Microsoft / Pinterest (Feedonomics Surface)
- 24/7 tech support — chat & email
- 24/7 phone support (included)*
- Express routing & priority support
Scale
Popular- $33,333/month GMV; (0.9% on GMV above cap)
- Zero fees with Embedded Payment Providers*
- 24/7 live phone & chat support
- Mobile responsive website
- BigCommerce mobile app
- Single-page checkout
- Apple Pay, Google Pay, and Amazon Pay
- Products, file storage, and bandwidth
- Staff accounts
- Coupons, discounts, and gift cards
- Multi-currency
- Real-time shipping quotes
- Professional reporting tools
- Built-in blog
- Product ratings and reviews
- Free sitewide HTTPS and dedicated SSL
- ShipperHQ shipping rules engine
- Customer groups and segmentation
- Abandoned cart saver
- Persistent cart
- Stored credit cards
- Google customer reviews
- Product filtering
- Custom product filtering
- Inventory locations
- Online storefront
- Multi-storefront
- Point of sale
- Amazon / eBay / Walmart
- Google / Meta / TikTok / Microsoft / Pinterest (Feedonomics Surface)
- 24/7 tech support — chat & email
- 24/7 phone support (included)*
- Express routing & priority support
Performance
- Custom payment terms that fit your volume
- Dedicated Customer Success Manager
- 24/7 live phone & chat support
- Mobile responsive website
- BigCommerce mobile app
- Single-page checkout
- Apple Pay, Google Pay, and Amazon Pay
- Products, file storage, and bandwidth
- Staff accounts
- Coupons, discounts, and gift cards
- Multi-currency
- Real-time shipping quotes
- Professional reporting tools
- Built-in blog
- Product ratings and reviews
- Free sitewide HTTPS and dedicated SSL
- ShipperHQ shipping rules engine
- Customer groups and segmentation
- Abandoned cart saver
- Persistent cart
- Stored credit cards
- Google customer reviews
- Product filtering
- Custom product filtering
- Price Lists
- Advanced promotions management
- Inventory locations
- Online storefront
- Multi-storefront
- Point of sale
- Amazon / eBay / Walmart
- Google / Meta / TikTok / Microsoft / Pinterest (Feedonomics Surface)
- 24/7 tech support — chat & email
- 24/7 phone support (included)*
- Express routing & priority support
- Customer Success Manager
- API support
Business Elite
- Free domain for 1 year
- Unlimited storage space
- Multi-cloud hosting
- Advanced marketing suite
- Accept payments
- Advanced eCommerce
- Scheduling and services
- Advanced developer platform
- 100 site collaborators
Business
Popular- Free domain for 1 year
- 100 GB storage space
- Multi-cloud hosting
- Standard marketing suite
- Accept payments
- Standard eCommerce
- Scheduling and services
- 10 site collaborators
Core
- Free domain for 1 year
- 50 GB storage space
- Multi-cloud hosting
- Basic marketing suite
- Accept payments
- Basic eCommerce
- Scheduling and services
- 5 site collaborators
Light
- Free domain for 1 year
- 2 GB storage space
- Multi-cloud hosting
- Light marketing suite
- 2 site collaborators
Free
- Reliable web hosting
- Intuitive drag and drop editor
- No-code design features
- 1000’s of templates
BigCommerce vs Wix FAQ
- Which one is cheaper?
- Wix is the cheaper option, starting at $17/mo vs $39/mo for BigCommerce.
- Can I use either one for free?
- Wix has a free plan. BigCommerce doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. BigCommerce uses hybrid pricing, while Wix goes with flat-rate. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. BigCommerce: At $39 entry, BigCommerce undercuts Shopify's comparable tiers, but the jump to $399 for Scale and $1499 for Performance signals they're chasing mid-market and enterprise-ish merchants, not just small shops. They're positioning as the platform that gets cheaper (in fee terms) as you grow, trying to poach high-GMV brands who are tired of Shopify's flat transaction fees. Wix: Wix sits mid-market against Squarespace and Shopify — cheaper entry point than Shopify's ecommerce-first stack, but pricier at the top than Squarespace once you factor in the annual-only discount structure. They're chasing small business owners who want a builder that scales into commerce without migrating platforms.
Still deciding? See the best BigCommerce alternatives or the best Wix alternatives, ranked with verified pricing.
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