Best BigCommerce Alternatives (2026)
Looking for something other than BigCommerce for e-commerce? Here are the 10 alternatives we track, ranked, with verified pricing for each.
Pricing verified Sep 01, 2026
Keep up with your competitors, without the manual work.
Outmano tracks pricing, features, roadmaps and reviews across your market, then sends one weekly brief: what changed, and what it means for you.
BigCommerce alternatives at a glance
| Product | Entry price | Plans | Free plan | Free trial |
|---|---|---|---|---|
| BigCommerce this page's subject | $29/mo | 4 | No | Yes |
| Shopify | $39/mo | 4 | No | Yes |
| Squarespace | $19/mo | 4 | No | Yes |
| Wix | $17/mo | 5 | Yes | No |
| AfterShip | $29/mo | 3 | No | No |
| Big Cartel | $15/mo | 2 | Yes | Yes |
| ClickFunnels | $97/mo | 4 | No | Yes |
| EasyPost | $20/mo | 6 | Yes | No |
| Easyship | $29/mo | 4 | Yes | Yes |
| Ecwid | $5/mo | 4 | No | No |
| Gelato | Custom | 3 | Yes | No |
-
Shopify
E-commerceE-commerce platform for online stores.
Shopify sits mid-to-premium against BigCommerce and WooCommerce, banking on ecosystem lock-in (apps, themes, Shop Pay) rather than being the cheapest checkout in town. The $1/month-for-3-months trial hook is clearly aimed at poaching indecisive sellers from Wix or Squarespace before they even compare real pricing.
Plans: Basic $39/mo · Grow $105/mo · Advanced $399/mo · Plus $2300/mo
-
Squarespace
Website BuildersAll-in-one website builder.
Squarespace sits mid-to-premium in the website builder category — pricier than Wix's entry tiers but positioned as the design-forward choice for people who care how their site looks. They're not chasing the bargain-hunter crowd; they're winning creatives, small brands, and solopreneurs who'll pay a bit more for aesthetics and simplicity.
Plans: Basic $19/mo · Core $29/mo · Plus $49/mo · Advanced $99/mo
-
Wix
Website BuildersWebsite builder for any business.
Wix sits mid-market against Squarespace and Shopify — cheaper entry point than Shopify's ecommerce-first pricing, but pricier at the top end than Squarespace once you factor in the annual-only discount structure. They're chasing small business owners who want an all-in-one website+store solution without dealing with app marketplaces or plugin sprawl.
Plans: Free $0/mo · Light $17/mo · Core $29/mo · Business $39/mo · Business Elite $159/mo
-
AfterShip
E-commercePost-purchase experience platform.
AfterShip sits in the mid-market lane — pricier than bare-bones tracking widgets bundled into shipping platforms, but cheaper than full post-purchase suites with loyalty and returns baked in. They're chasing growing e-commerce brands that have outgrown their carrier's default tracking page but aren't ready for an enterprise contract.
Plans: Essentials $29/mo · Premium $59/mo · Enterprise Contact Sales
-
Big Cartel
E-commerceSimple online store builder for artists and independent makers.
This is budget territory compared to Shopify or BigCommerce — Big Cartel is explicitly courting indie artists and small-batch makers who'd bounce off a $39+/mo Shopify plan. They're not trying to win enterprise or even serious mid-size retail; they're the low-commitment option for someone testing if their craft can be a business.
Plans: Platinum $15/mo · Diamond $30/mo
-
ClickFunnels
E-commerceSales funnels for entrepreneurs.
ClickFunnels sits mid-to-premium in the funnel-builder space — pricier than basic landing page tools but cheaper than full marketing suites once you factor in what it replaces (email, courses, affiliate tracking). They're not competing on price; they're betting that consolidating multiple tools into one flat fee beats stitching together cheaper point solutions.
Plans: Launch $97/mo · Scale $197/mo · Optimize $297/mo · Dominate $499/mo
-
EasyPost
E-commerceShipping API for developers.
They're positioned as the developer-friendly middle ground — cheaper and more API-first than Shippo's higher tiers, but not trying to undercut on raw label cost like Pirateship. The real target is mid-market e-commerce and logistics teams who need programmable shipping infrastructure, not a UI-first tool.
Plans: Free Access (Wallet Carriers) $0/mo · Bring Your Own Carrier Accounts (BYOCA) $20/mo · Enterprise Plan Contact Sales · EasyPost Tracking API Contact Sales · EasyPost Advanced Tracking Contact Sales · EasyPost Insurance and Claims API Contact Sales
-
Easyship
E-commerceShipping platform with discounted rates across 550+ courier services.
Easyship sits in the middle of the shipping-software pack — pricier than bare-bones tools like Pirate Ship (free) but cheaper than enterprise logistics platforms. They're going after growing DTC brands who've outgrown manual shipping but aren't ready for a full TMS or ShipStation's higher tiers.
Plans: Free $0/mo · Plus $29/mo · Premier $69/mo · Scale $99/mo
-
Ecwid
E-commerceAdd a store to any website.
That $5 entry point undercuts Shopify and BigCommerce hard, positioning Ecwid as the budget-friendly option for small merchants who want to bolt ecommerce onto an existing website rather than build a dedicated store. It's not chasing enterprise — it's fighting for small business and side-hustle sellers who'd otherwise balk at Shopify's $39+ starting price.
Plans: Starter $5/mo · Venture $35/mo · Business $65/mo · Unlimited $149/mo
-
Gelato
E-commerceGlobal print-on-demand network.
They're positioning against Printful and Printify by making the entry point genuinely free with no monthly commitment, then competing on margin recovery through discounts rather than undercutting base product prices. It's a mid-market play — not the cheapest per-unit option, but the subscription discount structure targets serious sellers who want predictable cost reduction without going enterprise.
Plans: Free $0/mo · Gelato+ Contact Sales · Gelato Platinum Contact Sales
None of these fit? See every e-commerce tool we price →
BigCommerce Alternatives FAQ
- What is the best alternative to BigCommerce?
- Shopify is the closest BigCommerce alternative we track for e-commerce. Paid plans start at $39/mo. Squarespace and Wix are also worth a look.
- Are there free alternatives to BigCommerce?
- Yes — Wix, Big Cartel, EasyPost and 2 more offer a free plan, so you can switch without paying up front.
- How much do BigCommerce alternatives cost?
- Entry prices range from $5/mo (Ecwid) to $97/mo (ClickFunnels). Each product page has the full verified tier breakdown.
- Is there a cheaper alternative to BigCommerce?
- Yes — BigCommerce starts at $29/mo, while Ecwid ($5/mo), Big Cartel ($15/mo), Wix ($17/mo) start lower.
Set it up once. Stay ahead all year.
Add the competitors you care about and Outmano does the watching, then hands you a weekly action plan with what to do next.