BigCommerce vs Yotpo Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

BigCommerce Yotpo
Starts at $29/mo $89/mo
Number of plans 4 4
Free plan
Free trial
Pricing model hybrid hybrid

Core

$29/mo
  • Up to $30K TTM GMV; plan auto-upgrades to Growth
  • Zero fees with Embedded Payment Providers*
  • 24/7 chat & email support*

Growth

$79/mo
  • Up to $100K TTM GMV; plan auto-upgrades to Scale
  • Zero fees with Embedded Payment Providers*
  • 24/7 live phone & chat support

Scale

Popular
$299/mo
  • $33,333/month GMV; (0.9% on GMV above cap)
  • Zero fees with Embedded Payment Providers*
  • 24/7 live phone & chat support

Performance

Custom
  • Custom payment terms that fit your volume
  • Dedicated Customer Success Manager
  • 24/7 live phone & chat support

Starter

$89/mo
  • Up to 500 orders per month
  • Beautiful on-site display
  • Powerful tools to collect and share content
  • Support Center Tutorials

Pro

Popular
$169/mo
  • Up to 500 orders per month
  • Seller ratings so shoppers trust your site
  • AI-driven display features that convert
  • 24/7 Live Chat & Email Support

Premium

Custom
  • AI tools so shoppers write better reviews
  • Robust insights and performance metrics
  • Dedicated optimization strategist

Enterprise

Custom
  • Expedited time to market
  • Scale across markets and brands
  • Project management and scoping
  • Dedicated security and compliance
  • Enterprise Customer Success Manager
  • Priority access to Professional Services

BigCommerce vs Yotpo FAQ

Which one is cheaper?
BigCommerce starts lower at $29/mo, compared to $89/mo for Yotpo.
Can I use either one for free?
Yotpo has a free plan. BigCommerce doesn't — though they do offer a free trial.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. BigCommerce: Sitting comfortably mid-market against Shopify and Wix — pricier at entry than Shopify Basic but cheaper than Shopify Plus, and clearly gunning for growing merchants who've outgrown starter platforms but aren't ready for a six-figure enterprise contract. The custom Performance tier is their bid to compete directly with Shopify Plus and Salesforce Commerce Cloud for high-GMV brands. Yotpo: Yotpo sits mid-to-premium in the reviews/loyalty/UGC space — pricier upfront than bare-bones review widgets, but it's positioning itself as the all-in-one retention platform for growing Shopify/BigCommerce brands rather than chasing bargain shoppers. The volume-based scaling also signals they're optimizing for high-growth merchants, not hobbyists.

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