Boulevard vs Doodle Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Boulevard Doodle
Starts at $176/mo $9/mo
Number of plans 4 4
Free plan
Free trial
Pricing model hybrid hybrid

Essentials

$176/mo
  • Up to 5 professionals
  • 100 free texts
  • 500 free email blasts
  • 25 GB storage

Premier

$293/mo
  • Unlimited professionals
  • 250 free texts
  • 1,000 free email blasts
  • 50 GB storage

Prestige

Popular
$410/mo
  • Forms add-on
  • 2,500 free texts
  • 10,000 free email blasts
  • 100 GB storage

Enterprise

Custom

Free

$0/mo
  • One Group Poll
  • One Booking Page
  • One 1:1
  • Basic Sign-up Sheets
  • One calendar connection

Pro

Popular
$11/mo
  • Unlimited Group Polls
  • Unlimited Booking Pages
  • Unlimited 1:1s
  • Unlimited Sign-up Sheets
  • Advanced settings (deadlines, reminders, hide participants)
  • Zoom, Microsoft Teams & Webex
  • No ads

Team

$9/mo
  • Admin Console
  • Roles and permissions
  • Co-host events
  • Book on behalf
  • Activity reports
  • Custom branding
  • Get paid with Stripe
  • AI-generated meeting descriptions

Enterprise

Custom
  • AI time intelligence
  • Engagement analytics
  • Org-wide time protection
  • Focus policies
  • SSO (SAML/OIDC)
  • MFA
  • Role-based access
  • Dedicated Customer Success manager
  • Branded Booking Pages
  • Branded emails
  • Branded URLs
  • 99.9% SLA & priority support

Boulevard vs Doodle FAQ

Which one is cheaper?
Doodle is the cheaper option, starting at $9/mo vs $176/mo for Boulevard.
Can I use either one for free?
Doodle has a free plan. Boulevard doesn't — you'll need to pay from day one.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Boulevard: This sits on the pricier end of the salon/spa software category — $176 to $410+ per location before add-on fees is a real commitment, especially for multi-location businesses paying that per site. They're clearly not chasing the budget solo-practitioner market; they're going after established, multi-location beauty and wellness brands that'll treat this as a serious ops investment.

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