Capsule vs Close Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Capsule Close
Starts at $18/mo $19/mo
Number of plans 5 4
Free plan
Free trial
Pricing model per-seat per-seat

Free

$0/mo
  • 250 Contacts
  • 5 custom fields
  • 1 Sales Pipeline
  • Custom Sales Milestones
  • Custom Task Categories
  • Advanced Mail Connection

Starter

$18/mo
  • 30,000 Contacts
  • Email Templates
  • Shared Mailbox
  • Basic Reporting
  • Premium Integrations
  • Goals
  • AI Pipeline Generator
  • Custom Activity Types

Growth

Popular
$36/mo
  • 60,000 Contacts
  • Workflow Automations
  • Advanced Sales Reporting
  • Reporting Dashboards
  • Multiple Sales Pipelines
  • Multiple Project Boards
  • Project Management
  • Team & Access Controls
  • AI Business Enrichment
  • AI Summaries
  • AI Contact Enrichment
  • AI Meeting Prep

Advanced

$54/mo
  • 120,000 Contacts
  • 50 project boards
  • 50 sales pipelines

Ultimate

Custom

Solo

$19/mo
  • Limited to 1 user
  • Limited to 10k leads
  • Workflows not included
  • Includes 500 AI credits per user/month
  • Use Chloe & AI features
  • Built-in forms, email, calling & SMS
  • Centralized inbox & task list

Essentials

$49/mo
  • Unlimited contacts & leads
  • Team collaboration features
  • Built-in forms, email, calling & SMS
  • Centralized inbox & task list
  • Workflows not included
  • Includes 1,000 AI credits per user/month
  • Use Chloe & AI features

Growth

Popular
$109/mo
  • Automated workflows
  • Use Chloe in Workflows
  • Power dialer
  • Custom activities
  • Send bulk email
  • Includes 1,500 AI credits per user/month
  • Use Chloe & AI features
  • Unlimited contacts & leads
  • Team collaboration features
  • Built-in forms, email, calling & SMS
  • Centralized inbox & task list

Scale

$149/mo
  • Role-based access & permissions
  • Lead visibility rules
  • Predictive dialer
  • Unlimited call recording retention
  • Live call coaching
  • Includes 2,000 AI credits per user/month
  • Use Chloe & AI features
  • Unlimited contacts & leads
  • Team collaboration features
  • Built-in forms, email, calling & SMS
  • Centralized inbox & task list
  • Automated workflows
  • Use Chloe in Workflows
  • Power dialer
  • Custom activities
  • Send bulk email

Capsule vs Close FAQ

Which one is cheaper?
Capsule starts lower at $18/mo, compared to $19/mo for Close.
Can I use either one for free?
Capsule has a free plan. Close doesn't — though they do offer a free trial.
How do they charge?
Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Capsule: At $18–$54/seat/mo, Capsule sits in the budget-to-mid-market range — cheaper than Salesforce or HubSpot's paid tiers, but competing directly with tools like Pipedrive and Zoho CRM for cost-conscious SMBs who want something cleaner than a spreadsheet without enterprise complexity. They're not trying to win on features; they're winning on simplicity and price. Close: Close sits in the mid-market band — cheaper than Salesforce or HubSpot Sales Hub, but priced above lightweight tools like Pipedrive at the entry level. They're clearly targeting SMB sales teams who want a purpose-built outbound CRM without enterprise complexity or enterprise pricing.

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