Capsule vs Salesforce Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Capsule | Salesforce | |
|---|---|---|
| Starts at | $18/mo | $25/mo |
| Number of plans | 5 | 6 |
| Free plan | ||
| Free trial | ||
| Pricing model | per-seat | per-seat |
Free
- 250 Contacts
- 5 custom fields
- 1 Sales Pipeline
- Custom Sales Milestones
- Custom Task Categories
- Advanced Mail Connection
Starter
- 30,000 Contacts
- Email Templates
- Shared Mailbox
- Basic Reporting
- Premium Integrations
- Goals
- AI Pipeline Generator
- Custom Activity Types
Growth
Popular- 60,000 Contacts
- Workflow Automations
- Advanced Sales Reporting
- Reporting Dashboards
- Multiple Sales Pipelines
- Multiple Project Boards
- Project Management
- Team & Access Controls
- AI Business Enrichment
- AI Summaries
- AI Contact Enrichment
- AI Meeting Prep
Advanced
- 120,000 Contacts
- 50 project boards
- 50 sales pipelines
Ultimate
Free Suite
- Account, Contact, Lead, and Opportunity Management
- Lead Management
- Lead Assignment and Routing
- Duplicate Blocking
- Web-to-Lead Capture
- Mass Email
- Email Productivity
- Campaign Management
- Email Templates
- To Do List
Starter Suite
- Lead, Account, Contact, and Opportunity Management
- Built-in Sales Flows and Lead Routing
- AI Automatically Syncs Emails, Events, and Contacts
- Dynamic Email Marketing and Analytics
- Account, Contact, Lead, and Opportunity Management
- Campaign Influence
Pro Suite
- Everything in Starter Plus Greater Customization and Automation
- Sales Quoting and Forecasting
- Access to AgentExchange
- Premier Support (add-on)
- Account, Contact, Lead, and Opportunity Management
- Campaign Influence (3 campaigns per opportunity)
Enterprise
- Everything in Pro Suite plus Advanced Pipeline Management & Deal Insights
- Conversation Intelligence
- Agentforce
- Account, Contact, Lead, and Opportunity Management
- Advanced Forecast & Pipeline Management
- Campaign Influence (5 campaigns per opportunity)
Unlimited
- Everything in Enterprise plus Predictive AI
- Conversation Intelligence and Sales Engagement
- Premier Success Plan and Full Sandbox
- Account, Contact, Lead, and Opportunity Management
- Advanced Forecast & Pipeline Management
- Sales Engagement & Conversation Intelligence
- Campaign Influence (5 campaigns per opportunity)
Agentforce 1 Sales
- Everything in Unlimited, plus our full suite of AI
- Unmetered Agentforce usage for employees
- Salesforce Spiff, Sales Planning, Sales Programs, Salesforce Maps, Tableau Next, and Slack Enterprise+
- 1M Flex Credits & 2.5M Data Cloud Credits per org per year
- Account, Contact, Lead, and Opportunity Management
- Advanced Forecast & Pipeline Management
- Slack Enterprise+ included
- Campaign Influence (5 campaigns per opportunity)
Capsule vs Salesforce FAQ
- Which one is cheaper?
- Capsule starts lower at $18/mo, compared to $25/mo for Salesforce.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Capsule: At $18–$54/seat/mo, Capsule sits in the budget-to-mid-market range — cheaper than Salesforce or HubSpot's paid tiers, but competing directly with tools like Pipedrive and Zoho CRM for cost-conscious SMBs who want something cleaner than a spreadsheet without enterprise complexity. They're not trying to win on features; they're winning on simplicity and price. Salesforce: Salesforce plays premium in almost every tier once you're past Starter — $100-350/seat/month is well above what most CRM competitors charge, and they lean on brand trust and ecosystem depth to justify it. They're not fighting on price; they're betting that enterprises already committed to the Salesforce stack won't blink at the markup.
Still deciding? See the best Capsule alternatives or the best Salesforce alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for Capsule and Salesforce and let you know when something moves.