Fathom Analytics vs AgencyAnalytics Pricing (2026)

Price is one row. To weigh the features too, use our feature comparison template →

Which one is cheaper?

Fathom Analytics starts lower at $15/mo, compared to $20/mo for AgencyAnalytics.

Can I use either one for free?

Neither has a free plan. But Fathom Analytics and AgencyAnalytics offer a free trial.

How do they charge?

Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.

Which one is a better deal?

Depends on what you need. Fathom Analytics: Fathom sits mid-to-premium in the privacy-focused analytics space, pricier per-pageview than Plausible at comparable tiers, but it's positioning against Google Analytics by selling simplicity and privacy compliance rather than competing on price. They're going after teams who'll pay a premium to avoid cookie banners and GDPR headaches, not budget shoppers. AgencyAnalytics: At $20/client/month, they're positioned as accessible for small-to-mid agencies rather than competing on rock-bottom price or premium bells and whistles. They're going after agencies that want simplicity in pricing (one flat per-client rate) instead of the tiered feature-gating you see with tools like AgencyAnalytics' competitors.

Still deciding? See the best Fathom Analytics alternatives or the best AgencyAnalytics alternatives, ranked with verified pricing.