folk vs Keap Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

folk Keap
Starts at $30/mo $299/mo
Number of plans 3 1
Free plan
Free trial
Pricing model per-seat hybrid

Standard

$30/mo
  • Pipeline management
  • Email campaigns
  • Contact enrichment
  • AI Assistants
  • Magic fields (AI)
  • LinkedIn extension
  • Email, calendar & WhatsApp sync
  • 5,000+ integrations

Premium

Popular
$60/mo
  • Custom objects & Deals
  • Email sequences
  • Workspace roles
  • Dashboards
  • API access
  • More credits for enrichments, messages, account sync, AI fields
  • Full history of interactions

Enterprise

$100/mo
  • Custom limits for enrichments, messages, account sync, AI fields
  • Security control (Internal interactions, Sensitive interactions)
  • Group-level permissions
  • 1:1 onboarding sessions, with a dedicated account manager
  • Custom integrations
  • Priority support

Keap

$299/mo
  • CRM
  • Automation
  • Email & Text
  • Pipeline
  • Landing Pages
  • Payments
  • Appointments
  • Reporting

folk vs Keap FAQ

Which one is cheaper?
folk starts lower at $30/mo, compared to $299/mo for Keap.
Can I use either one for free?
Neither has a free plan. But folk offers a free trial.
How do they charge?
Different approach here. folk uses per-seat pricing, while Keap goes with hybrid. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. folk: At $30-100 per seat, folk sits mid-to-premium compared to lighter CRMs like Streak or Copper's entry tiers, but well under heavyweight enterprise CRMs like Salesforce. They're clearly courting small, relationship-driven teams — VCs, agencies, recruiters — who want CRM power without enterprise bloat or pricing. Keap: At $299/mo minimum plus implementation costs, Keap sits well above the entry-level CRM crowd (HubSpot free, Pipedrive, ActiveCampaign's cheap tiers) — this is priced like a mid-market tool wearing small-business clothing. They're not competing on affordability; they're betting that done-for-you setup justifies the premium over cheaper, more self-serve tools.

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