folk vs Salesforce Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| folk | Salesforce | |
|---|---|---|
| Starts at | $30/mo | $25/mo |
| Number of plans | 3 | 6 |
| Free plan | — | |
| Free trial | ||
| Pricing model | per-seat | per-seat |
Standard
- Pipeline management
- Email campaigns
- Contact enrichment
- AI Assistants
- Magic fields (AI)
- LinkedIn extension
- Email, calendar & WhatsApp sync
- 5,000+ integrations
Premium
Popular- Custom objects & Deals
- Email sequences
- Workspace roles
- Dashboards
- API access
- More credits for enrichments, messages, account sync, AI fields
- Full history of interactions
Enterprise
- Custom limits for enrichments, messages, account sync, AI fields
- Security control (Internal interactions, Sensitive interactions)
- Group-level permissions
- 1:1 onboarding sessions, with a dedicated account manager
- Custom integrations
- Priority support
Free Suite
- Account, Contact, Lead, and Opportunity Management
- Lead Management
- Lead Assignment and Routing
- Duplicate Blocking
- Web-to-Lead Capture
- Mass Email
- Email Productivity
- Campaign Management
- Email Templates
- To Do List
Starter Suite
- Lead, Account, Contact, and Opportunity Management
- Built-in Sales Flows and Lead Routing
- AI Automatically Syncs Emails, Events, and Contacts
- Dynamic Email Marketing and Analytics
- Account, Contact, Lead, and Opportunity Management
- Campaign Influence
Pro Suite
- Everything in Starter Plus Greater Customization and Automation
- Sales Quoting and Forecasting
- Access to AgentExchange
- Premier Support (add-on)
- Account, Contact, Lead, and Opportunity Management
- Campaign Influence (3 campaigns per opportunity)
Enterprise
- Everything in Pro Suite plus Advanced Pipeline Management & Deal Insights
- Conversation Intelligence
- Agentforce
- Account, Contact, Lead, and Opportunity Management
- Advanced Forecast & Pipeline Management
- Campaign Influence (5 campaigns per opportunity)
Unlimited
- Everything in Enterprise plus Predictive AI
- Conversation Intelligence and Sales Engagement
- Premier Success Plan and Full Sandbox
- Account, Contact, Lead, and Opportunity Management
- Advanced Forecast & Pipeline Management
- Sales Engagement & Conversation Intelligence
- Campaign Influence (5 campaigns per opportunity)
Agentforce 1 Sales
- Everything in Unlimited, plus our full suite of AI
- Unmetered Agentforce usage for employees
- Salesforce Spiff, Sales Planning, Sales Programs, Salesforce Maps, Tableau Next, and Slack Enterprise+
- 1M Flex Credits & 2.5M Data Cloud Credits per org per year
- Account, Contact, Lead, and Opportunity Management
- Advanced Forecast & Pipeline Management
- Slack Enterprise+ included
- Campaign Influence (5 campaigns per opportunity)
folk vs Salesforce FAQ
- Which one is cheaper?
- Salesforce is the cheaper option, starting at $25/mo vs $30/mo for folk.
- Can I use either one for free?
- Salesforce has a free plan. folk doesn't — though they do offer a free trial.
- How do they charge?
- Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. folk: Folk sits in the mid-market CRM space, priced above lightweight tools like Notion-based CRMs but well below Salesforce or HubSpot's per-seat rates. They're clearly targeting relationship-driven teams — investors, recruiters, founders — who find traditional CRMs overkill but need more than a spreadsheet. Salesforce: Salesforce plays premium in almost every tier once you're past Starter — $100-350/seat/month is well above what most CRM competitors charge, and they lean on brand trust and ecosystem depth to justify it. They're not fighting on price; they're betting that enterprises already committed to the Salesforce stack won't blink at the markup.
Still deciding? See the best folk alternatives or the best Salesforce alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for folk and Salesforce and let you know when something moves.