IFTTT vs Zoho Flow Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

IFTTT Zoho Flow
Starts at $2/mo $25/mo
Number of plans 3 3
Free plan
Free trial
Pricing model flat-rate usage-based

Free

$0/mo
  • 2 Applets
  • Standard Applet speeds
  • DIY or use published Applets
  • Unlimited Applet runs
  • Free mobile app access
  • Simple no-code integrations
  • 30-day onboarding support

Pro

Popular
$2/mo
  • 20 Applets
  • Fastest Applet speeds
  • Multi-action Applets
  • Webhooks
  • Twitter Applets
  • Increased rate limits
  • Exclusive triggers and actions
  • Customer support

Pro+

$8/mo
  • Unlimited Applets
  • AI services
  • Connect multiple accounts
  • Use queries and filter code
  • Prioritized customer support

Free

$0/mo
  • 30-day flow history
  • 15-mins polling
  • Base apps
  • Logic and utilities
  • Multi-step flows
  • Decision
  • Delay
  • Send email
  • Set variable
  • Drag and drop
  • Auto arrange
  • Test and debug
  • Undo and redo
  • Drafts
  • Data mapping
  • History
  • Support access
  • Audit trail
  • Connection sharing
  • Folders
  • Restore deleted flows
  • Encryption at REST
  • GDPR
  • Multi-factor authentication

Standard

$25/mo
  • 60-day flow history
  • 15-mins polling
  • Base apps
  • Custom functions
  • Logic and utilities
  • URL trigger
  • RSS trigger
  • Email trigger
  • Flow creation
  • Text utilities
  • Agentic actions
  • Multi-step flows
  • Decision
  • Delay
  • Outgoing webhooks
  • Error branch
  • Send email
  • Set variable
  • Drag and drop
  • Auto arrange
  • Test and debug
  • Undo and redo
  • Drafts
  • Data mapping
  • History
  • Support access
  • Manual rerun
  • Audit trail
  • Connection sharing
  • Folders
  • Restore deleted flows
  • Encryption at REST
  • GDPR
  • Multi-factor authentication

Professional

Popular
$41/mo
  • 90-day flow history
  • 5-mins polling
  • Premium apps
  • On prem integration
  • Auto rerun
  • Base apps
  • Custom functions
  • Logic and utilities
  • URL trigger
  • RSS trigger
  • Email trigger
  • On-prem agent
  • On-prem apps
  • SQL databases
  • SAP apps
  • Command line and script execution
  • Flow creation
  • Text utilities
  • Agentic actions
  • Multi-step flows
  • Decision
  • Delay
  • Subflows
  • Outgoing webhooks
  • Error branch
  • Send email
  • Set variable
  • Drag and drop
  • Auto arrange
  • Test and debug
  • Undo and redo
  • Drafts
  • Data mapping
  • Versions
  • History
  • Support access
  • Manual rerun
  • Audit trail
  • Connection sharing
  • Folders
  • Restore deleted flows
  • Encryption at REST
  • GDPR
  • Multi-factor authentication

IFTTT vs Zoho Flow FAQ

Which one is cheaper?
IFTTT starts lower at $2/mo, compared to $25/mo for Zoho Flow.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. IFTTT uses flat-rate pricing, while Zoho Flow goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. IFTTT: At $2.99–$8.99/mo, IFTTT is firmly the budget-friendly option in the automation space — significantly cheaper than Zapier or Make, and clearly targeting individual consumers and prosumers rather than business teams. They're not competing on enterprise features; they're competing on accessibility and price. Zoho Flow: At $25–$41/mo (billed annually), Zoho Flow is squarely in the budget-to-mid tier — cheaper than Zapier or Make at comparable volumes, and clearly targeting SMBs already in the Zoho ecosystem or price-sensitive teams fleeing Zapier's cost creep.

Still deciding? See the best IFTTT alternatives or the best Zoho Flow alternatives, ranked with verified pricing.

Keep tabs on both.

We'll monitor pricing changes for IFTTT and Zoho Flow and let you know when something moves.

Start tracking free »