Reply.io vs Better Proposals Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Reply.io | Better Proposals | |
|---|---|---|
| Starts at | $59/mo | Custom |
| Number of plans | 8 | 0 |
| Free plan | — | — |
| Free trial | — | |
| Pricing model | hybrid | N/A |
Email Volume
- Email Automation
- LinkedIn Automation
- Calls & SMS Automation
- Email warmup
- Unlimited emails
- 50 Live data credits/month
- Up to 200 Website visitors reveals /mo
- Anti-spam & deliverability suite
Multichannel
Popular- Email Automation
- LinkedIn Automation
- Calls & SMS Automation
- WhatsApp (Semi-Automation)
- Any Channel via Zapier Step
- Unlimited active contacts
- Email warmup
- Unlimited emails
- 50 Live data credits/month
- Up to 200 Website visitors reveals /mo
- Anti-spam & deliverability suite
- Onboarding with the CSM
- Team Performance Report
- Channel Efficiency Report
- Export CSV stats
Hire Jason AI SDR
- 24/7 Operations
- Realtime contacts search
- Intent signals
- AI personalization
- AI-generated responses
AI SDR Starter
- Unlimited users
- High-accuracy emails
- AI personalization
- Intent signals
- Autopilot & copilot modes
- Multichannel automation
- Unlimited mailboxes & warm-ups
- Unlimited lead-level Website visitor reveals
- All features unlocked
- Done for you deliverability
- CSM onboarding
AI SDR Growth
- Unlimited users
- High-accuracy emails
- AI personalization
- Intent signals
- Autopilot & copilot modes
- Multichannel automation
- Unlimited mailboxes & warm-ups
- Unlimited lead-level Website visitor reveals
- All features unlocked
- Done for your deliverability
- White-glove onboarding
- Slack channel
- Custom playbooks
AI SDR Enterprise
- Unlimited users
- High-accuracy emails
- AI Personalization
- Intent signals
- Autopilot & Copilot Modes
- Multichannel automation
- Unlimited mailboxes & warmups
- Unlimited lead-level Website visitor reveals
- All features unlocked
- Done for you deliverability
- White glove onboarding
- Slack channel
- Custom playbooks & prompt engineering
- CEO strategy calls
Agency Core
- Multi-workspace account structure
- Email automation (LinkedIn optional)
- Unlimited clients & users
- Unlimited mailboxes
- Unlimited email warm-up
- Consolidated email and LinkedIn inbox
- Anti-spam & deliverability suite
- Agency dashboard
- Role-based access control
- Custom Sequence Templates
- Live support via live chat and email
- AI Voicemails on LinkedIn
- AI Variables
- White-label as an option
Agency AI SDR
- LinkedIn & Email automation included
- AI hyper-personalization on each step
- AI Agents for all clients under one roof
- Hyper-personalized LI Voicemails
- Custom AI playbooks and sequence templates
- Fully autonomous or Approval Mode
- Real-time (aka evergreen) data
- AI-trained responses
- AI-trained re-engagement
- Access to Customer Success department
Reply.io vs Better Proposals FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Neither has a free plan. But Reply.io offers a free trial.
- How do they charge?
- Check each product's pricing page for the latest details on how billing works.
- Which one is a better deal?
- Depends on what you need. Reply.io: They're not the cheapest in the cold outreach space — tools like Instantly or Smartlead undercut them on pure email volume — but they're positioning above commodity senders by bundling AI SDR functionality that competes more with Artisan or 11x than with traditional sequencers. The $500/mo 'Hire Jason AI SDR' entry point is a deliberate move to make AI-assisted outreach feel accessible before upselling into the full AI SDR stack.
Keep tabs on both.
We'll monitor pricing changes for Reply.io and Better Proposals and let you know when something moves.