Snov.io vs Better Proposals Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Snov.io | Better Proposals | |
|---|---|---|
| Starts at | $39/mo | Custom |
| Number of plans | 3 | 0 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | N/A |
Starter
- 1,000 credits
- 5,000 recipients
- 3 email warm-ups
- Unlimited monthly emails
- MCP access
- Unlimited senders
- Unlimited follow-ups
- Unlimited campaigns
- Multichannel campaigns
- LinkedIn automation*
- Unibox
- Booking detection with Calendly
- High bounce rate safeguard
- Email AIMagic tracking pixel
- Provider matching
- Mailbox rotation Engagement notifications
- Drill-down analytics
- Bulk prospect search
- Bulk company search
- Email Finder extension
- LinkedIn Prospect Finder extension
- 7-tier email verification
- Bounce risk detection
- Email Warm-up
- Deliverability & placement check
- Spam word checker
- Custom tracking domain
- DNS record checker
- Sender reputation check
- Blacklist checker
- Sales CRM
- Tasks management
- Deal loss reason tracking
- Google Calendar sync
- Unlimited team seats
- Credits and recipients sharing
- Unlimited export
- Unlimited prospect storage
- API & Webhooks
- HubSpot 2-way integration
- Pipedrive 2-way integration
- Pipedrive automations
- Zapier integration
- Make integration
- Calendly integration
Pro
Popular- 5,000 credits
- 25,000 recipients
- Unlimited warm-ups
- Unlimited monthly emails
- MCP access
- Unlimited senders
- Unlimited follow-ups
- Unlimited campaigns
- Multichannel campaigns
- LinkedIn automation*
- Unibox
- Booking detection with Calendly
- High bounce rate safeguard
- Email AIMagic tracking pixel
- Provider matching
- Mailbox rotation Engagement notifications
- Drill-down analytics
- Reply sentiment analysis
- A/B testing
- Dynamic personalization and spintax
- Campaign priority control
- Campaign volume control
- New recipients volume control
- Follow-up priority option
- Bulk prospect search
- Bulk company search
- Email Finder extension
- LinkedIn Prospect Finder extension
- List sharing with team
- 7-tier email verification
- Bounce risk detection
- Email Warm-up
- Unlimited warm-up volume
- Premium pool warm-up
- Specific domain warm-up
- Deliverability & placement check
- Spam word checker
- Custom tracking domain
- DNS record checker
- Sender reputation check
- Blacklist checker
- Sales CRM
- Tasks management
- Deal loss reason tracking
- Google Calendar sync
- Unlimited team seats
- Credits and recipients sharing
- Team data access management
- Team member statistics
- Shared do-not-email lists
- Shared prospect notes
- Unlimited export
- Unlimited prospect storage
- API & Webhooks
- HubSpot 2-way integration
- Pipedrive 2-way integration
- Pipedrive automations
- Zapier integration
- Make integration
- Calendly integration
- Prioritized 24-hour support
- Personal implementation manager
Custom Ultra
- From 200,000 credits
- From 400,000 recipients
- Unlimited warm-ups
- Unlimited monthly emails
- MCP access
- Unlimited team seats
- Unlimited storage
- Unused credits rollover
- Flat rate
- Bulk email account management
- Top priority support
- Unlimited implementation manager services
Snov.io vs Better Proposals FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Snov.io has a free plan. Better Proposals doesn't — you'll need to pay from day one.
- How do they charge?
- Check each product's pricing page for the latest details on how billing works.
- Which one is a better deal?
- Depends on what you need. Snov.io: Snov.io sits in the budget-to-mid-market band, undercutting tools like Apollo or Outreach on entry price while offering enough depth to compete for scrappy sales teams and SMBs. They're not chasing enterprise — the Custom Ultra tier exists, but the product's sweet spot is teams who want a full outreach stack without paying $200+/seat.
Keep tabs on both.
We'll monitor pricing changes for Snov.io and Better Proposals and let you know when something moves.