Craft Pricing (2026)

It's a hybrid of flat-rate individual plans and bundled seat packs — Family and Team aren't per-seat pricing in the traditional sense, they're multi-account bundles of the Plus tier at a discount. So you're really paying for storage/AI features at the individual level, then paying a premium to multiply that across a household or company.

From $8/mo 4 plans hybrid Free plan Best Craft alternatives → Craft's competitors →
Free
$0/mo
Plus Popular
$8/mo
Family
$15/mo
Team
$50/mo
Verified Sep 20, 2026 Official pricing page
Screenshot of Craft's pricing page showing its plans and prices
Their pricing page, captured Sep 20, 2026

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Free

$0/mo
  • Explore all available features with a content limit.
  • Content limit
  • Storage
  • Media upload limit
  • Link-sharing
  • Version history
  • Cross-device sync
  • AI assistant credits
  • AI assistant model
  • API & MCP access

Plus

Popular
$8/mo $6/mo annual
  • One account — full-featured, no content limit. Ideal for individual creators.
  • Content limit
  • Storage
  • Media upload limit
  • Link-sharing
  • Version history
  • Cross-device sync
  • Shared Space
  • AI assistant credits
  • AI assistant model
  • API & MCP access

Family

$15/mo $12/mo annual
  • Fixed-price bundle of 2 to 6 Plus accounts in a single subscription. Collaborate in a shared Space.

Team

$50/mo
  • Fixed-price with up to 10 Plus accounts in a single subscription. Collaborate in a shared Space.

Does Craft have a free plan?

Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $8/mo.

What the free plan includes

  • Explore all available features with a content limit.
  • Content limit
  • Storage
  • Media upload limit
  • Link-sharing
  • Version history
  • Cross-device sync
  • AI assistant credits
  • AI assistant model
  • API & MCP access

AI Pricing Analysis

Pricing Model

It's a hybrid of flat-rate individual plans and bundled seat packs — Family and Team aren't per-seat pricing in the traditional sense, they're multi-account bundles of the Plus tier at a discount. So you're really paying for storage/AI features at the individual level, then paying a premium to multiply that across a household or company.

Tier Strategy

Free is the hook for solo note-takers who just need basic docs; Plus is for a single power user who wants AI and more storage; Family bundles several Plus accounts for households; Team scales that same bundle to a company. The upgrade trigger from Free to Plus is hitting storage or feature ceilings, but the jump to Family/Team is really about needing multiple people licensed, not needing more features.

Competitive Positioning

At $8/mo for Plus, Craft undercuts Notion and other all-in-one doc tools that push $10-15/mo for comparable individual plans, positioning itself as the budget-friendly option for solo users and small teams who don't need heavyweight collaboration infrastructure. It's clearly chasing individual creators and small teams priced out of enterprise-y competitors, not trying to win large orgs.

Growth Lever

Expansion is headcount-driven, not feature-driven — since Family and Team are just multiplied Plus seats, the only way to grow revenue per account is getting more people under one bundle. There's no visible usage-based upsell (storage caps, AI query limits), so the real growth lever is convincing individual Plus users to bring their family or coworkers into a shared plan.

Want the strategist's read on the live page? Read the AI teardown of Craft's pricing page →

Craft Pricing FAQ

How much does Craft cost?
Paid plans start at $8/mo, going up to $50/mo for larger teams. You can get started on the free plan before committing.
Is there a free plan?
Yes. The "Free" plan is free forever, not just a trial. You get explore all available features with a content limit., content limit, storage — plus 7 more features. It's enough to evaluate the product before upgrading.
Can I try it before paying?
There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
How does the pricing work?
It's a hybrid of flat-rate individual plans and bundled seat packs — Family and Team aren't per-seat pricing in the traditional sense, they're multi-account bundles of the Plus tier at a discount. So you're really paying for storage/AI features at the individual level, then paying a premium to multiply that across a household or company.
Is there a discount for annual billing?
Yes — you save up to 20% if you pay annually instead of month-to-month. They also mention: "Yearly billing discount on Plus and Family plans."
Which plan makes sense for me?
Free is the hook for solo note-takers who just need basic docs; Plus is for a single power user who wants AI and more storage; Family bundles several Plus accounts for households; Team scales that same bundle to a company. The upgrade trigger from Free to Plus is hitting storage or feature ceilings, but the jump to Family/Team is really about needing multiple people licensed, not needing more features.

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