How much does Crayon cost?

Pricing is custom — you'll need to talk to their sales team for a quote.

Is there a free plan?

No free plan. You'll need to commit to a paid plan to get started.

Can I try it before paying?

Not at the moment. There's no free trial or free plan listed on their pricing page.

Is there a discount for annual billing?

Discounts for 2–3 year commitments.

Crayon Pricing (2026)

Crayon is an AI-driven competitive intelligence platform for enterprise go-to-market teams. Pricing is custom — sized around how many competitors you track — with contracts reported between $25k and $100k+ per year.

Custom annual contracts sized around the scope of your CI program — mainly how many competitors you track — rather than per-seat. Third-party estimates put most deals between $25k and $40k a year, with large deployments well past $100k.

1 plan custom Best Crayon alternatives → Crayon's competitors →

Platform (custom quote): Contact Sales

Verified Jul 25, 2026

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Platform (custom quote)

Contact Sales

AI-powered intel capture & summaries
Battlecards & competitive newsletters
Monitoring across the competitive web
Slack, CRM & enablement integrations

Does Crayon have a free plan?

No — Crayon lists no free plan or trial on its pricing page. Pricing is custom — you'll need to talk to sales.

AI Pricing Analysis

Pricing Model

Tier Strategy

There's effectively one platform; sales scopes it to your program. Expansion means tracking more competitors and rolling intel out to more of the GTM org, not unlocking feature tiers.

Competitive Positioning

Priced head-to-head with Klue at the premium end of CI, above Kompyte. The license also assumes a full-time program owner — the real total cost is the contract plus that headcount. For automated competitor tracking without the program overhead, Outmano starts at $49/mo.

Growth Lever

Competitor count drives the bill. Multi-year deals earn discounts, but contracts often carry 3–7% annual escalators, so year-three pricing deserves as much scrutiny as year one.

Want the strategist's read on the live page? Read the AI teardown of Crayon's pricing page →

Crayon Pricing FAQ

How much does Crayon cost?: Pricing is custom — you'll need to talk to their sales team for a quote.
Is there a free plan?: No free plan. You'll need to commit to a paid plan to get started.
Can I try it before paying?: Not at the moment. There's no free trial or free plan listed on their pricing page.
How does the pricing work?: Custom annual contracts sized around the scope of your CI program — mainly how many competitors you track — rather than per-seat. Third-party estimates put most deals between $25k and $40k a year, with large deployments well past $100k.
Is there a discount for annual billing?: Discounts for 2–3 year commitments.
Which plan makes sense for me?: There's effectively one platform; sales scopes it to your program. Expansion means tracking more competitors and rolling intel out to more of the GTM org, not unlocking feature tiers.

More Competitive Intelligence pricing

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Comparing Crayon to something specific? Try Crayon vs Klue, Crayon vs Kompyte, or Crayon vs Contify. Or see the best Crayon alternatives, ranked.

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