Best MailPoet Alternatives (2026)

MailPoet alternatives at a glance

1. 1

   Beehiiv

   Newsletter

   Newsletter platform with built-in growth tools.

   Beehiiv sits in the mid-market of newsletter platforms: pricier than a bare-bones Substack or Mailchimp starter at small list sizes, but it wins on the 0% revenue take that Substack's 10% can't match. The pitch is clearly aimed at serious creators and media businesses who'd rather pay a predictable SaaS fee than hand over a cut as their paid revenue grows.

   Plans: Free $0/mo · Lite $49/mo · Pro $95/mo · Enterprise Contact Sales

   From $49/mo Free plan Free trial · MailPoet vs Beehiiv → Beehiiv pricing →
2. 2

   Buttondown

   Newsletter

   Minimal newsletter tool for writers.

   Buttondown is the lean, developer-friendly alternative to Substack and Beehiiv, with the free tier and the nonprofit discount (50% off for 501(c)(3)s) aimed at hobbyists and mission-driven publishers. The catch is that à la carte pricing can quietly balloon, so a fully loaded setup may land above competitors who bundle those features.

   Plans: Buttondown $0/mo

   Custom pricing Free plan · MailPoet vs Buttondown → Buttondown pricing →
3. 3

   Curated

   Newsletter

   Priced as the accessible, creator-friendly option: $39 to $399 covers up to 50k subscribers, which keeps it well below enterprise email platforms at similar list sizes. It's clearly courting independent newsletter operators and small publishers who'd otherwise default to a general-purpose ESP.

   Plans: 0 - 1,500 subscribers $0/mo · 1,501 - 2,500 subscribers $39/mo · 2,501 - 5,000 subscribers $69/mo · 5,001 - 10,000 subscribers $129/mo · 10,001 - 15,000 subscribers $189/mo · 15,001 - 25,000 subscribers $299/mo · 25,001 - 50,000 subscribers $399/mo

   From $39/mo Free plan · MailPoet vs Curated → Curated pricing →
4. 4

   Ghost

   Newsletter

   Open-source publishing and newsletters.

   At $18-$29 for the entry tiers, Ghost undercuts Substack's take-rate model and sits below heavier CMS-plus-membership stacks, positioning itself as the affordable, self-hosted-friendly alternative for indie writers and small publishers. The $199 Business tier and uncapped Custom option show they're also chasing larger media operations that outgrow scrappier tools but don't want WordPress-plus-plugins complexity.

   Plans: Starter $18/mo · Publisher $29/mo · Business $199/mo · Custom Contact Sales

   From $18/mo Free trial · MailPoet vs Ghost → Ghost pricing →
5. 5

   SendFox

   Newsletter

   This is the budget play in creator email, undercutting ConvertKit, Mailchimp, and Beehiiv with a $19 starting price and a $29 lifetime option that's nearly impossible to beat. They're going after solo creators and newsletter writers who are price-sensitive and don't need enterprise-grade automation.

   Plans: Free $0/mo · Pro $19/mo · Lifetime $29/mo

   From $19/mo Free plan · MailPoet vs SendFox → SendFox pricing →

Comparing on features, not just price? Use our feature comparison template →

None of these fit? See every newsletter tool we price →

What is the best alternative to MailPoet?

Beehiiv is the closest MailPoet alternative we track for newsletter. Paid plans start at $49/mo, and there is a free plan to start on. Buttondown and Curated are also worth a look.

Are there free alternatives to MailPoet?

Yes — Beehiiv, Buttondown, Curated and 1 more offer a free plan, so you can switch without paying up front.

How much do MailPoet alternatives cost?

Entry prices range from $18/mo (Ghost) to $49/mo (Beehiiv). Each product page has the full verified tier breakdown.

Is there a cheaper alternative to MailPoet?

Not on entry price — MailPoet starts at $8/mo, which is at or below every priced alternative here. Where you land depends on the tier you actually need.